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Adadot

Performance tracker for developers

Adadot logo
1-20 employees
  • B2C
  • B2B
  • Enterprise
  • Productivity
  • Analytics
  • Visualisation
  • SaaS
  • DevOps
  • Data Analysis
Islington, London

Company mission

To make success sustainable in the workplace. Their vision is to become the single global source of truth for elite technical teams globally.

50% female employees

Our take

Analytic applications that provide actionable insights on day-to-day activities are becoming increasingly popular, with apps ultimately aiming to boost human performance in areas such as exercise and nutrition. However, there is currently a lack of analytic software applications that assess and boost the productivity and quality of how tech developers achieve their goals.

Adadot builds analytic tools that integrate within tech development platforms such as GitLab, Slack, and Google Workspace, providing actionable insights into how users can increase their productivity. This is achieved through the analysis of working patterns, code quality, and other parameters, benchmarking this data against industry standards to present areas of improvement.

New analytic SaaS startups are appearing regularly to tackle inefficiencies in a variety of tech development areas, but Adadot has taken a unique stance by focussing on addressing the obstacles of mental wellbeing and burnout in the workplace. The software is available for personal use for free, but team and enterprise options are available at bespoke price plans.

Freddie headshot

Freddie

Company Specialist at Welcome to the Jungle

Benefits

  • Remote work
  • Flexible hours
  • Pension contributions
  • Equity

Company values

  • Simplicity - Important does not mean complex. The world’s greatest solutions are often governed by simplicity
  • Excellence - We strive for the best. Every time
  • Trust - At the heart of everything we do lies empowerment of great people and teams

Funding (1 round)

Apr 2022

$1m

SEED

Total funding: $1m

Leadership

Experienced as Founder and Head of Performance Marketing at Superdrug Online Doctor/Zava. Co-founded Adadot in 2020 as CEO.

A full-stack software engineer with a background in robotics and automation. Senior Software Engineer for Ocado Technology for 3 years before founding Adadot in 2020.