Bloom & Wild
Online flower delivery company
- 201-500 employees
- B2C
- Lifestyle
- Flowers
- Consumer Goods
- eCommerce
- Vauxhall, London, UK
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Company mission
To make sending and receiving flowers the joy it should be for both the sender and the recipient.
Our take
Bloom & Wild is an online flower delivery platform supplying a modern approach for sending flowers to loved ones. Its product approach is to sell flowers as bouquets, with smaller bouquets being able to fit through a typical UK mail slot in a small box, making it extremely easy to deliver.
The company operates across a number of countries, including Germany, France, Austria, and the Netherlands. It has utilised its two acquired businesses - Netherlands-based Bloomon, and French competitor Bergamotte - to expand the range of products it offers and reach new customers. It also launched a subscription service for consumers purchasing flowers for their own homes.
Expanding beyond its digital roots, Bloom & Wild has experimented with physical retail concepts - most notably its launch in Sainsbury’s stores. On top of international expansion, significant funding, and a unique concept, the company has become a recognised brand and surely positioned itself for a bright future.
Freddie
Company Specialist at Welcome to the Jungle
Benefits
- Be inspired: With our regular inspiration speaker series, and opportunities to mento (and be mentored) with forward-thinking partners.
- Time to volunteer: Take one day a year to volunteer on a project that's close to your heart.
- Work from anywhere: For 45 days each year.
- Grow with us: Access our flexible Bloom & Learn framework to learn in a way that works for you!
- Treat yourself: Discount on our products, blooms and subscriptions. There's a code for your loved ones too.
- Share in our success: Choose to take equity options and have a stake in our growth.
- Support for parents: With enhanced family leave and a workplace nursery scheme.
- Financial wellbeing: Get access to free financial advice, along with electric car and cycle-to-work schemes.
- Moments that matter: Our calendar is packed with social and wellbeing events, and regular celebrations throughout the year.
- Lots of holiday days: Get 25 days, flexible bank holidays and your birthday off! And you can buy 5 extra days every year.
- Work flexibly: Our core hours are 10am-4pm, but outside of this, work when suits you best.
- Support your health: Use your health cash plan, access free mental health support, or join a yoga or fitness class (virtually or in the office).
Funding (last 2 of 5 rounds)
Jul 2021
$40.5m
SERIES D
Jan 2021
$101.3m
SERIES D
Total funding: $170.5m
This company has top investors
Leadership
Aron Gelbard
(Co-Founder & CEO)Prior to co-founding Bloom & Wild in 2013, Aron was a Consultant/Case Team Leader and Manager at Bain & Company.