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Bynder
Digital asset management platform
- 501-1000 employees
- B2B
- Artificial Intelligence
- Enterprise
- Internal tools
- Marketing
- Deep Tech
- Analytics
- Digital Media
- Business Intelligence
- SaaS
- Leidseplein, Amsterdam, Netherlands
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Company mission
Bynder's mission is to inspire brands to thrive through exceptional content experiences.
Our take
With an increased demand for content that is agreeable, personalised, and brand consistent, the digital asset management industry is growing fast, and Bynder is keen to cement its place as a key player.
As a scalable SaaS solution which is recognized for its innate user experience, Bynder is aimed at brand-forward companies seeking a user friendly digital asset management (DAM) solution that they can utilise quickly. These companies increasingly deem DAM as necessary for a customised customer experience, and to free up time for wider strategic business initiatives, and so this presents a great growth opportunity for Bynder.
The company has built on its foundation of an innate user interface, as well as strong portal and swift deployment capacity, by expanding its partner ecosystem and integration capabilities. Serving over a million users across thousands of organizations, including the likes of Spotify, Puma, and Icelandair, the appeal of Bynder's solution is clear. In 2022, it was announced the company would be purchased by private equity firm THL, a move which will enable it to accelerate growth and "help even more brands deliver exceptional content experiences."
Freddie
Company Specialist at Welcome to the Jungle
Benefits
- Bynder clubhouses - a safe space to create and maintain a strong sense of togetherness, foster innovation, and enjoy focus time when things get hectic at home
- Hybrid, remote & flexible options
- Comprehensive health plans
- Unlimited holidays
- StrengthsFinder assessment
- Generous parental and family leave
- Travel allowance
- Pension/401(k)
- Access to LinkedIn Learning
- Leadership academy
- Mentorship program, as well as summer & winter school workshops
- Feedback culture, role scorecards and OKRs
Company values
- Accountability - We are honest, reliable, and efficient, but we are not perfect. If we make a mistake, we will acknowledge it and make appropriate corrections.
- Growth - At Bynder, we're dedicated to helping creative marketers grow their brands. But, it is also our mission to grow our own brand, improve our performance, and strive to become the best we can be—as individuals and as an organization—by supporting and championing one another.
- Unity - Our teams win and lose together. We all work towards the same goals, and we include all stakeholders in important conversations as we actively seek to eliminate silos.
- Innovation - Byndies are always eager to innovate. We encourage new ideas in all job fields and put a strong focus on cross-cultural and cross-functional collaboration: the insights we share allow us to continuously improve our products, services, and processes.
Funding (1 round)
Aug 2016
$22.2m
SERIES A
Total funding: $22.2m
This company has top investors
Leadership
Chris Hall
(Chairman of the Board)Previously founded Label A and co-owned i-Concept. Left his role as CEO of Bynder to become Chairman in July 2020.
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