Flowerbx
Online flower-delivery service
- 21-100 employees
- B2C
- B2B
- Lifestyle
- Flowers
- Interior design
- eCommerce
- Park Royal, London, UK
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Company mission
To become the go-to global authority on living beautifully and sustainably.
53% employee growth in 12 months
Our take
Flowerbx is a luxury D2C flower delivery service, offering fresh blooms and accessories delivered throughout Europe, as well as the East and West Coasts of the United States.
Clients are presented with a diverse selection of over 300 seasonal flower varieties to choose from. Operating at scale enables Flowerbx to directly source flowers from growers in the Netherlands, resulting in flowers that are not only fresher but also more cost-effective compared to those found in wholesale markets.
With funding under its belt, Flowerbx is strategically directing its attention to expanding its presence in the US market, broadening its product range, and advancing its logistics technology. This feeds into the startup's ambitious aspiration to establish itself as a premier provider of premium flowers in the United States.
Freddie
Company Specialist at Welcome to the Jungle
Benefits
- A monthly flower subscription and discounted products
- Private health and dental care
- Life insurance that comes with a gamified wellbeing app
- Employee Assistance Programme (EAP)
- Pension contribution
- 25 days’ annual leave (plus bank holidays)
- Day-off for your birthday
- Time off to support your favourite charity
Funding (2 rounds)
Feb 2019
$5.6m
EARLY VC
Jan 2017
$2m
SEED
Total funding: $7.6m
Leadership
Whitney Hawkings
(CEO)Studied French Language and Literature at Columbia University in the City of New York. Previously the Director of Creative Services at GUCCI Group for 7 years and the Senior VP of Communications at Tom Ford for 11 years.