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Forest

Sustainable eBike app

Forest logo
101-200 employees
  • B2C
  • B2B
  • Sustainability
  • Transport
  • Mobility
  • Electric Vehicles
London, UK

Company mission

To create a greener and more sustainable future for our cities.

B Corporation
Top investors

Few candidates hear
back within 2 weeks

28% female employees

Glassdoor (3.6)

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Trustpilot (2.2)

Our take

Forest is an e-bike service company that was launched in London in 2020. The company is committed to protecting the planet, which is why it has created e-bikes that emit zero greenhouse gases and are powered by renewable energy.

The company differentiates itself through its business model - the company allows users to use a green e-bike for 10 minutes for free every day (the free ride is supported by ads shown via the HumanForest app).

Forest partnered with the likes of Deliveroo, Financial Times and Whole Foods Market and has enjoyed several funding rounds led by Triodos Bank UK. It's in a good position to become the industry leader in the sustainable micro-mobility sector.

Steph headshot

Steph

Company Specialist at Welcome to the Jungle

Benefits

  • Health Cash Plan
  • Regular socials
  • Flexible working
  • Birthdays off
  • Share option plans
  • Mintago - financial wellbeing app

Company values

  • Collaborative - We understand the importance of working together cross-functionally to accomplish goals. No matter the role, everyone has their place on the team and no one is left behind. We will always support and nurture you in your personal and professional growth!
  • Mission-Driven -We want to change the way people move. This will be challenging at times but as a forward-thinking, resourceful and dedicated team, we are sure we'll do it!
  • Dynamic - We often wear many hats. Forest is a fast-paced start-up and every day is different, but this is what makes it fun! We do not confine or limit our team members and will always provide them with opportunities to learn new skills.
  • Fun - Who says work has to be boring. We know how to have a laugh and have fun. We work hard and play hard!
  • Diverse - We believe a diverse team brings out the best of creative and analytical mindsets. We encourage diversity not only of backgrounds but also of personality. At HumanForest, we want everyone to feel safe, heard and supported
  • Equitable - Everyone in the team owns part of Forest. Share option plans start at entry-level positions. All our successes are shared

Funding (last 2 of 5 rounds)

Nov 2023

$6.4m

SERIES A

Apr 2023

$9m

SERIES A

Total funding: $21.9m

This company has top investors

Leadership

Previously Broker Asset Management at Tanner Corredores de Bolsa for 2 years and Country Manager at Cabify for 9 years.

Caroline Seton

(Head of Growth & Strategy)

Previously Director at Finsbury, a leading global strategic communications and public affairs consultancy.

Diversity, Equity & Inclusion at Forest

Jose Eluchans headshot

Jose Eluchans (CFO)

  • We believe a diverse team brings out the best of creative and analytical mindsets. We encourage diversity not only of backgrounds but also of personality. At Forest, we want everyone to feel safe, heard and supported.

Additional info

  • Agustín Guilisasti, formerly of Cabify, one of the biggest ridesharing networks in the Spanish- and Portugese-speaking world and the first mobility company to offset its carbon footprint, moved to London to complete his Master of Data Science and wished to familiarise himself with his vibrant new city. Frustrated by the limited and expensive last mile solutions available to him, he was inspired to create HumanForest, a free sustainable transport movement that everyone can access and enjoy.

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