Freddie's Flowers
Flower subscription service
- 101-200 employees
- B2C
- Flowers
- Delivery
- eCommerce
- Nine Elms, London, UK
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Company mission
To change the world of flowers, and to change the world with flowers.
35% employee growth in 12 months
Our take
Freddie's Flowers is a UK-based flower subscription service, founded with the vision of offering customers regular, seasonal blooms without the inconvenience of constantly reordering. Setting itself apart in the market, Freddie's Flowers goes the extra mile in delivering weekly boxes of freshly cut, seasonal flowers and providing customers with expert guidance on arranging each bunch to maximise their beauty and potential.
At the heart of Freddie's Flowers' success lies its customer-centric approach. Unlike traditional flower subscription services, it offers a no-commitment model, giving customers the freedom to decide when they want to receive flowers. This flexibility has garnered the company a loyal and satisfied following, as it continues to prioritise customers' needs and preferences.
Freddie's Flowers successfully launched in Germany in 2020 but saw slow progress in the Netherlands and California in 2023. However, with its dedication to delivering joy and beauty through flowers, Freddie's Flowers continues to make a lasting impact in the UK floral industry, even if its seeds further afield have not yet bloomed.
Freddie
Company Specialist at Welcome to the Jungle
Benefits
- Health and wellbeing sessions with The Mind Clinic
- Option to buy extra holiday days
- Discounted flowers for friends/family
- Hybrid working
- Learning anddevelopment support
- Cycle to work scheme
- Employee assistance programme
- Discounted Class Pass
- Discounted Class Pass
- Team socials and events
- An abundance of organic snacks
Funding (2 rounds)
Jul 2021
$60m
LATE VC
Nov 2020
$4.7m
EARLY VC
Total funding: $64.7m
Leadership
Freddie Garland
(Founder)Previously Head Of Direct Sales at Abel and Cole for 3 years.
Articles
Jobs (3)
Software Engineering
Operations & Strategy
Sales & Account Management