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Gainful
Personalised sports nutrition
- 21-100 employees
- B2C
- Lifestyle
- Personal health
- Fitness
- Midtown Manhattan, New York, NY
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Company mission
To empower individuals to achieve their health and fitness goals.
8% employee growth in 12 months
Our take
Protein powders and hydration products are used by a huge portion of people across the world, but the process of choosing one can be complicated. Such products contain many complex ingredients and finding an option that provides personalized nutritional value is often impossible.
Gainful provides personalized subscriptions to protein powders and other nutritional products through specific recommendations. These recommendations are informed by questionnaires that a customer fills in based on personal data such as bodily data, exercise goals, and exercise preferences.
The company initially focused on recommending personalized options for protein powder but is beginning to expand to hydration products amongst others. The startup has a unique approach within a competitive industry by using first-party data to cut out the need for lengthy research for the consumer, providing the personalized nutritional value that exercisers need.
Steph
Company Specialist at Welcome to the Jungle
Benefits
- Work from home opportunities
- Health insurance
- Company stock options
- Vision and dental insurance
- Pre-tax commuter benefits
- Equal opportunity employer
Funding (2 rounds)
Jan 2021
$7.5m
SERIES A
Jan 2018
$0.2m
SEED
Total funding: $7.7m
This company has top investors
Leadership
Eric Wu
(Co-founder)Having studied at Georgetown University, Eric worked at Universe for 4 months prior to serving as COO of Hilltop Microfinance Initiative. In June 2017, they left Hatch having co-founded Gainful, serving since as COO.