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Gener8 Ads

Data privacy, control & advertising software

Gener8 Ads logo
21-100 employees
  • B2C
  • B2B
  • Analytics
  • SaaS
  • Advertising
  • Data Sharing
London, UK

Company mission

To be amongst the world's first brands that enable people to control and monetise their data.

Top investors

Few candidates hear
back within 2 weeks

Our take

Gener8 Ads is trying to simultaneously give companies and media agencies access to better advertising leads, while giving public users more control over – and the chance to profit from – their own data.

The company offers internet users a range of products including a browser, app, and existing browser extension, in which they can elect to share their anonymised data in return for redeemable rewards or simply browse in total privacy. The appeal for advertisers is the promise of a more personal approach, reaching only those who would be interested in their products.

Amidst all the noise surrounding data privacy, Gener8’s solution is a clever one. Indeed, the company gained immense traction after an appearance on BBC’s Dragons’ Den which went viral, and was hailed the show’s best ever pitch. Unsurprisingly, the TV appearance led to a successful funding round, which helped the company to accelerate growth. Further funds have also been secured that will support the launch of Gener8's app as it looks to disrupt the big tech giants.

Steph headshot

Steph

Company Specialist at Welcome to the Jungle

Benefits

  • Be part of a fast growing company where you will have real responsibility and autonomy
  • Stock options, so that you have a slice of the company and share in our success
  • Your choice of computer hardware
  • Annual training and conference budget
  • Regular team days out
  • Hybrid & remote working options

Funding (last 2 of 3 rounds)

Jun 2024

$2.6m

ANGEL

Mar 2023

$6m

ANGEL

Total funding: $11.3m

This company has top investors

Leadership

Sam Jones

(Founder)

Spent seven years at Red Bull including a spell as Global Brand Manager. Prior to this they founded nightclub promotional company 212 and nightclub ticketing app Hit The Town.