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Guaranteed

End-of-life care provider

Guaranteed logo
21-100 employees
  • Healthcare
  • B2C
  • Personal health
  • Wellbeing
Midtown East, New York, NY

Company mission

To become a household name as a premium provider of end-of-life care.

Our take

In the US, the hospice care industry represents a substantial market, with an estimated worth of approximately $35 billion, with projections suggesting that this market is poised to nearly double in size by 2030. However, for-profit hospices and other similar end-of-life care providers are all too often linked to sub-par standards of care and customer service.

Jessica McGlorly, Founder and CEO of Guaranteed, personally experienced the shortcomings of end-of-life care when her father was in critical condition. Motivated by this firsthand experience and driven to provide a superior alternative, she embarked on a mission by launching Guaranteed. The startup has pioneered a novel approach, blending in-person visits by certified caregivers with round-the-clock telehealthcare services. Furthermore, Guaranteed goes beyond this, by offering a wealth of educational and grief-management resources to support families during this emotionally challenging period.

Though still in its early stages, Guaranteed is making significant strides, fueled by substantial funding to sustain its rapid growth. Notably, within the expansive healthtech market, end-of-life care has remained largely overlooked. This sector, traditionally institutional and lacking distinct brands, presents an intriguing opportunity for Guaranteed to flourish. Positioned as a frontrunner in the relatively untapped space, the company is well-positioned to fill a critical gap and bring much-needed innovation and customer-centric care to the world of end-of-life services.

Kirsty headshot

Kirsty

Company Specialist at Welcome to the Jungle

Funding (2 rounds)

Nov 2022

$6.5m

SEED

May 2022

$2.7m

SEED

Total funding: $9.2m

Leadership

Former Head of Growth at Verb Energy and Director of Paid Social for Bombas, Jellyfish Online Marketing, and The Engine Group. They are also currently a Consultant for the growth firm Interim.