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HURR
Fashion marketplace reinventing ownership
- 21-100 employees
- B2C
- Marketplace
- Sustainability
- Fashion
- Battersea, London, UK
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Company mission
To reinvent ownership by providing all the shortcuts to a sustainable wardrobe through renting, monthly refreshes, or purchasing pre-owned clothing.
85% female employees
Our take
HURR wants to disrupt the £21 billion UK fashion industry by creating a clothing rental service that allows people to choose a more sustainable option to embrace fashion. The company is motivated by the fact consumers spend £2.7B on outfits they'll wear just once.
HURR allows fashion lovers to make money by lending their clothes and to help renters access designer items for less. The company provides users with fashion items from an ever-increasing number of designers and retail partners from Oh Polly and & Other Stories to Chanel and Hermès, with a dress from Solace London recently rented by Kate Middleton.
The concept of 'shared ownership' has quickly caught on amongst consumers and, as of May 2021, Hurr experienced 850% year-on-year increase in users, with new offerings frequently being announced. The company partnered with Selfridges as part of their newly launched HURR Enterprise. This allows brands and retailers to launch their own rental services using HURR's technology and expertise.
Steph
Company Specialist at Welcome to the Jungle
Funding (2 rounds)
Dec 2023
$12.8m
EARLY VC
Dec 2021
$5.4m
SEED
Total funding: $18.2m
This company has top investors
Leadership
Victoria Prew
(CEO)Prior to founding HURR, they worked as a Chartered Surveyor at Knight Frank for just over 2 years.
People progressing
Joined HURR in its very early days as a summer intern whilst finishing university. They then returned once they had graduated and were made a full-time offer to join HURR. They are now serving as the Lender Success Lead.
Joined the HURR family by working in Selfridges concession store. They proved themselves quickly and rose the ranks to become the Store Experience Manager. As of June 2021, they have been serving as the Operations Lead.
Diversity, Equity & Inclusion at HURR
Victoria Prew (CEO)
- We are an equal opportunity employer and value diversity at HURR. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. This job description is intended to convey information essential to understanding the scope of the job and the general nature and level of work performed by job holders within this job. However, this job description is not intended to be an exhaustive list of qualifications, skills, efforts, duties, responsibilities or working conditions associated with the position.
Office
Articles
Endorsements
All
Hard working team (1)
Innovative product (1)
Growing fast (1)
Working on a marketplace which is turning the fashion world on its head is incredibly rewarding. Every day it feels like we are breaking new ground with innovative new features for our customers!
Product
Innovative product
Sep 2021
No day is ever the same at HURR and each week presents a new set of challenges and problems to solve. Stagnation is not a feeling which I've seen at this company!
Product
Growing fast
Sep 2021
Everyone stands firmly behind the goal of making renting your wardrobe an everyday habit. This means that everyone is delivering above and beyond what is expected of them — purely because they believe so much in the message!
Product
Hard working team
Sep 2021
