Home Made

Proptech letting service, changing the way people rent for the better!

Home Made logo
21-100 employees
  • B2C
  • Property
  • B2B
  • Renting
  • Real Estate
  • SaaS
  • Data Analysis
South Bank, London, UK

Company mission

To fix renting for good. Forever. Making it better, safer, and fairer for all.

50% female employees

39% employee growth in 12 months

Our take

Home Made’s proposition is based on the premise that the letting agent model is broken, with high-street agents offering average service for extortionate fees and online agents charging low fees but offering a worse service as a result. The company positions itself as the only online estate agency in the UK that offers a premium service akin to a high-end traditional estate agent for a significantly lower fee.

Its operating model is driven by data analytics and technology, with better efficiencies and lower costs. The company’s proprietary online platform allows landlords to manage their properties from marketing to move-in and provides an unbiased and professional service to tenants who are digitally enabled for their convenience.

Several more upmarket and lower-fee competitors already occupy the property-tech space. Home Made is betting on its team’s experience across a wide range of industries allowing it to bring a fresh and unique approach to the property sector. It already has a solid user base using its trustworthy and customer-oriented service.

Steph headshot

Steph

Company Specialist at Welcome to the Jungle

Benefits

  • Day off on your Birthday! Birthdays are important for some, but not for all - either way, we want you to take some time off to celebrate or relax!
  • Social Events: Join multiple social events at Home Made, ranging from our seasonal parties to charity drives
  • Professional Development: We provide constant opportunities to learn and develop at Home Made, including core training, lunch & learns, as well as mentoring and buddy connects
  • Saving for your future: With our pension scheme you can set aside however much you'd like
  • Parental Support: Enhanced maternity and paternity leave.
  • Sabbatical
  • Onsite Gym

Funding (2 rounds)

Nov 2018

$2.6m

EARLY VC

Feb 2018

$1.2m

SEED

Total funding: $3.7m

Leadership

Asaf Navot

(Founder)

Former Bain strategy consultant and INSEAD MBA graduate.