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To be the premier content provider for television and digital platforms, spanning all television.
NBCUniversal is one of the world's leading mass media and entertainment conglomerates, which is owned by Comcast. The company is mainly known for its two most significant divisions - National Broadcasting Company (NBC) and the Hollywood film studio, Universal Pictures.
NBCUniversal have released their new streaming service- Peacock- to compete with the growing number of streaming options including Netflix, Apple TV and Disney+. A key way Peacock differentiates itself is through its freemium model, allowing users to stream certain content for free. The quality and extent of their content will be crucial in setting this service apart and attracting consumers.
NBCUniversal is focused on innovation and global expansion. As part of this strategy, they have announced their longstanding advertising and content partnership with Twitter will be expanded internationally. Through this, marketers will be empowered to connect their brands to the real time conversation of Twitter's audience
Freddie
Company Specialist at Welcome to the Jungle
Steve Burke
(Chairman, not founder)Previously Chief Operating Officer of Comcast Corporation and President of ABC Broadcasting