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To offer a better, more sustainable and cheaper alternative to traditional furniture retail.
We live in the age of subscription. With the rise of digitalization, we often opt for a cheaper, monthly payment model rather than an outright fee. Pabio looks to bring this model to an industry so far unchanged by subscriptions - interior design.
The aim is to take the stress and cost out of furnishing a home. Customers simply fill out a questionnaire that links them to a well-suited interior designer who does all the work, and within two weeks and for a modest monthly fee, they have all new furniture. Pabio also prides itself on its sustainability credentials. The company uses long-lasting, high quality furniture that is refurbished on return and kept in circulation - no more cheap, badly-made, disposable furniture ending up in rubbish dumps.
Pabio is YCombinator backed, and the service is available all throughout Sweden. The company has already begun expansion into Germany, and seems to be eyeing up possibilities for increasing expansion into global markets.
Steph
Company Specialist at Welcome to the Jungle
Dec 2021
$2.2m
SEED
Aug 2021
$1m
SEED
This company has top investors
Anand Chowdhary
(CTO)Also co-founded Class Rebels, Melangebox and Oswald Labs.
Carlo Badini
(CEO)Also founded Cleverclip, and is Chairman of the Board there as well as at Comvation.