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To help brands better understand, engage and grow loyalty with students, Gen Z, and other strategic consumer groups
Founded as Student Beans in 2005, Pion is a marketing company that helps brands expand their customer base and enhance sales. It specialises in helping clients build trust and relevancy among students and Gen Z, as well as other strategic consumer groups.
Pion's solutions deliver insights, advertising and verification. This enables clients to make informed business decisions, deliver engaging campaigns and grow sales through gated offers. This cohesive approach, within a niche consumer target group, is certainly the stand-out feature of the company.
The company's rebrand to Pion comes as it has expanded beyond only looking at the student market to encompass youth markets in general. This enables it to consolidate its diverse portfolio of services and continue its path of growth which has already seen it become a prominent player in the space.
Kirsty
Company Specialist at Welcome to the Jungle
Michael Eder
(Co-founder & CEO)Founded the company as Student Beans back in 2005. Was Operations Director then MD before becoming CEO in 2021.
James Eder
(Co-founder)Founded the company as Student Beans back in 2005. Was Commercial Officer of until 2015. Now works as a Work Life Coach.