Sensing Feeling
Advanced human behaviour sensing products for business
- 1-20 employees
- B2B
- Artificial Intelligence
- Internet of Things
- Computer Vision
- SaaS
- London, UK
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Company mission
To lead the market in trusted sensing products that can be easily integrated into our clients’ environments.
Our take
Sensing Feeling’s technology uses computer vision with facial and body language analytics to assess the emotions of people and crowds, such as anger, contempt, fear, disgust, happiness, sadness, and surprise, in real time. It was founded to improve real-world experiences in positive and ethical ways.
Sensing Feeling is the product of advanced industrial research and development undertaken by experts in computer vision, deep learning, IoT sensing and behavioural analytics. The patented technology maps facial characteristics, hand gestures, upper and lower body pose, and interactions with other people to recognise behavioural patterns, and return an “emotional index” score.
The company invests into its platform development in line with its vision: to create positive and sustainable long-term impact in the communities that benefit from our technology, instead of short-term economic gains for our business.
Freddie
Company Specialist at Welcome to the Jungle
Benefits
- 22 days holiday (excl. bank holidays)
- Work from home opportunities
Company values
- Creative: We learn from everything we do and we search for inspiration in even the most mundane places. We solve problems in new ways by changing perspective
- Positive: We have a ‘can do’ approach towards work, no matter how challenging. We think optimistically and look for solutions, expecting success
- Trusted: We are transparent with information and our decision processes. We are dependable, reliable, and aim to be a trusted addition to our clients’ project teams
Funding (last 2 of 3 rounds)
Oct 2020
$0.2m
GRANT
Sep 2019
$0.4m
SEED
Total funding: $0.7m
This company has top investors
Leadership
Jag Minhas
(CEO)Former CEO of Be More Digital, developing innovative and disruptive digital products & services for businesses.