Upside

Loyalty systems, vouchers, and other special offers have a proven track record at winning over new customers for businesses. However customers can be reluctant to sign up due to the sheer number of these schemes. Upside exists to unify these loyalty schemes with a single flexible reward app.

• Empathetic - We enjoy learning from our users, merchants and teammates in an effort to improve every day. We thoughtfully build products that add value and seamlessly become part of your every day
• Genuine - We are passionate about our mission to help people & businesses thrive. We are our authentic selves, inside and outside the office
• Diverse - We are deliberate about building a diverse workforce, and value the richness that different perspectives bring. We appreciate that diversity spans multiple dimensions — racial, cultural, socio-economic, educational, opinion-based, and more
• Supportive - We prioritize relationships with our users, merchants, and within our team. We embrace our individuality, accept one another, and appreciate each person’s contribution to our mission
• Transparent - We are open with our merchants, users, and fellow team members about all aspects of our business. We are open about company successes and failures, and socialize issues to collectively problem-solve
• Impactful - We are motivated by the impact our work has on the world. We are thoughtful and deliberate about the way forward, and use data to guide our decisions

Total funding: $65m