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To create a bridge between quality journalism and emerging crypto and web3 organizations.
63% female employees
Many companies are tapping into the potential of cryptocurrency, Web 3.0, and DeFi markets, with one trend being the push to make this new financial culture more accessible. YAP Global, a PR and communications firm, is at the forefront of this movement, using media-based storytelling to promote financial inclusion and equality. Its marketing expertise has played a significant role in the growth of many businesses within these sectors.
Founded in 2018, YAP Global has expanded its offerings to include not only journalism but also marketing services and event management. trusted by major industry players like ENSLabs and Gitcoin, the firm has become a go-to partner for businesses in the crypto and Web 3.0 space, helping them scale and succeed.
YAP has expanded its presence beyond London with an office in Singapore. This move strengthens its global reach and allows the firm to better serve the evolving needs of the market. As the financial landscape continues to shift, YAP remains agile, ensuring its continued success and relevance in the industry.
Steph
Company Specialist at Welcome to the Jungle
Samantha Yap
(Founder & CEO)Previously a Freelance Journalist & Media Strategist in Fintech, Blockchain and Tech. Also worked as a Senior Account Executive for Media & Capital Partners and CCO for CAUSINDY.