eToro
Social trading & investment network
- 1001+ employees
- Fintech
- B2C
- Artificial Intelligence
- Cryptocurrency
- Marketplace
- Education
- Investing
- Trading
- Machine Learning
- Blockchain
- Canary Wharf, London, UK
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Company mission
To open the world's markets to everyone - everywhere.
-5% employee growth in 12 months
Our take
Investing used to be accessible only to financial experts, but due to advancements in open banking and fintech software development, the average person can now invest from their smartphone. However, this also makes users vulnerable to the high-risk nature of investing, resulting in a demand for easy-to-understand investment education.
eToro provides a social trading and investment platform, facilitating investment in the stock market, ETFs and index funds, cryptocurrencies and NFTs through a mobile application. In addition to providing these features, the platform also features a community-focused investment discussion board, a robo-adviser tool called CopyTrader, as well as investment education resources.
Whilst it is undeniable that the investment platform market has become highly saturated in the last few years, eToro has taken the unique angle of combining its trading platform with tools and resources that help to educate its users. Through this approach, the company aims to increase accessibility to smart investment strategies, whilst reducing the risk associated with investing as a non-expert.
Kirsty
Company Specialist at Welcome to the Jungle
Funding (last 2 of 10 rounds)
Mar 2023
$250m
GROWTH EQUITY VC
Apr 2018
$50m
SERIES E
Total funding: $462.9m
This company has top investors
Leadership
Yoni Assia
(Co-Founder & CEO)Yoni has been a Board Member at Meitav Dash since 2013. Previously, they co-founded WiTech Communications where he served as the Development Manager for nearly 3 years.
Ronen Assia
(Co-Founder & Executive Director)Since co-founding eToro in 2007, Ronen has held several roles at the company, including VP of Product & Product Marketing and CPO, moving into the role of Executive Director in 2020. He is also a Managing Partner at Team8, a role he has held since 2020.
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