every®
Plant-based ready meal delivery
- 101-200 employees
- B2C
- Retail
- B2B
- Sustainability
- Food
- Nutrition
- Mitte, Berlin, Germany
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Company mission
To make good food accessible to everyone, everywhere and anytime.
94% employee growth in 12 months
Our take
We lead busy lives - working, going out, exercising - and often don’t have time to cook. But every® wants to make sure we’re still eating quality, healthy food without taking up any extra time.
They sell themselves as a perfect marriage of nutrition, sustainability and ease - their meals are all plant-based, delivered by bike where possible and come in packaging that’s entirely recyclable or compostable. They’re also a certified Carbon Neutral company, and their eco credentials definitely endear them to their target market.
However, it’s a very overcrowded market in which they operate. There are so many food delivery options, and plenty of plant-based ready meal competitors as well. But they’ve managed to expand into 4 countries without investment (their two founders self-funded the business), which suggests a healthy customer base, and its B2B bulk ordering offering does mark them out somewhat.
Steph
Company Specialist at Welcome to the Jungle
Leadership
Casimir Rob
(Co-Founder)Previously worked in Corporate M&A at Siemens and was a Strategy Consultant at Stern Stewart & Co.
Benjamin Ahlers
(Co-Founder)Formerly in Digital Advertising at Amazon, and Business Intelligence at LVMH.