Product Marketing Analyst, DriveWealth
$100-120k
+Equity and Bonus
More information about location
Cloud-based, API-driven brokerage infrastructure
Be an early applicant
Cloud-based, API-driven brokerage infrastructure
201-500 employees
Be an early applicant
$100-120k
+Equity and Bonus
More information about location
201-500 employees
Company mission
To make investing accessible to anyone, anywhere.
Role
Who you are
- 1-3 years of experience in marketing, product marketing, market research, or a related area
- Clear, confident writing and presentation skills, with a knack for explaining complex topics simply
- A curiosity about the market, including hands-on experience with research, competitor tracking, or gathering customer feedback
- Comfort with tools like PowerPoint or Google Slides, and experience building decks, one-pagers, or other marketing content
- A team-first attitude and a willingness to work with Product, Sales, and Customer Success
- Strong organizational skills and attention to detail, with the ability to juggle multiple projects and deadlines
- Comfort working with data, such as pulling together campaign metrics or survey results to spot trends
- A customer-first mindset and an interest in understanding what drives customer decisions
What the job involves
- As a Product Marketing Analyst, you’ll help shape how our products are understood, valued, and adopted in the market. You’ll support the team by turning customer needs, market insights, and product capabilities into clear, compelling stories that connect with customers and support business growth
- In this highly collaborative role, you’ll work closely with Product, Sales, Marketing, and Customer Success to support product launches, strengthen our competitive position, and help equip customer-facing teams with the tools they need to succeed. You’ll learn from experienced marketers, contribute your own ideas, and see your work directly contribute to engagement and adoption
- Support product launches by coordinating timelines, tasks, and deliverables across teams
- Contribute to product positioning and messaging by drafting and refining copy and key materials
- Gather and summarize market and customer insights to share with the business
- Partner with cross-functional teams and help bring the customer perspective into conversations
- Track and report on campaign and launch performance, and recommend improvements
- Help drive product adoption through supporting campaigns and resources
- Create and maintain sales enablement materials such as one-pagers, battle cards, and decks
- Conduct market and competitive research and keep competitor profiles up to date
- Assist with content development and marketing campaigns
Our take
Robo-advisory products and fractional share trading have expanded the investment industry's reach, attracting a broader audience than ever before. This shift has necessitated a redesign of the fintech industry's infrastructure to meet the growing demand for accessible, efficient investment options.
DriveWealth plays a pivotal role in this transformation by developing APIs that serve over 100 global fintechs, challenger banks, and digital wallets. Its infrastructure enables seamless robo-advisory services and fractional-share trading, giving retail investors access to US markets and offering innovative stock-reward programs. Among its partners are notable companies like Revolut, MoneyLion, and Hemista.
As the company continues to grow, it remains focused on scaling its business by enhancing its technology stack, pursuing strategic acquisitions, and expanding its team. It is well on its way to its ultimate goal of providing tools that empower companies to create investment products that are both accessible and convenient for everyone.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-9% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Aug 2021
$450m
SERIES D
Oct 2020
$56.7m
SERIES C
Total funding: $552.8m
Company benefits
- Health & wellness packages: We’ve built our benefits offering as a holistic package. We provide multiple health insurance carrier options and plans (medical, dental, vision) with access to HSA and/or FSA tax savings tools. We also provide income protection including life insurance, AD&D, short- and long-term disability, as well as extended coverage resources such as fertility benefits and mental wellness resources
- Vacation & time off: To build a successful organization, employees need time away to rest and recharge, so we provide paid time off including paid holidays and unlimited vacation time. We also strongly believe in work-life balance and, therefore, offer fully remote and hybrid work positions based on role requirements
- Professional developmnet: We believe one of the greatest contributions we can make is investing in our employees’ professional development. Therefore, we offer financial support toward continuing education courses, academic coursework, professional conferences, earning professional certifications, and membership fees to professional organizations
Company HQ
Financial District, New York, NY
Leadership
Naureen Hassan
(CEO)Previously President of the Americas at UBS, was on the Board of Governors at FINRA and Partnership For New York City and was the First Vice President of the Federal Reserve Bank of New York.
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