Marketing Manager, The Chief of Staff Association
£45k
5 days a week in office
International professional body for chiefs of staff
Job no longer available
International professional body for chiefs of staff
1-20 employees
Job no longer available
£45k
5 days a week in office
1-20 employees
Company mission
To enhance the effectiveness and influence of chiefs of staff and build recognition for the profession.
Role
Who you are
- We are looking for a strategic thinker with a strong creative flair and a data-driven mindset. If you are a motivated professional ready to take on the challenge of growing our brand and connecting with our community, we would love to hear from you. Join us and contribute to our mission in a dynamic, collaborative in-office environment
- You have proven experience as a Marketing Manager, Social Media Manager, or in a similar role, with a strong focus on LinkedIn marketing
- You have a Bachelor's degree in Marketing, Business, or a related field, or can demonstrate experience and skill in a relevant marketing position
- You have 3+ years of experience in marketing, with a focus on social media and digital marketing
- You have a proven track record of successfully managing paid social media campaigns, particularly on LinkedIn, with a strong understanding of ad targeting and optimisation
- You are a self-starter with the ability to work independently and take ownership as the sole marketing lead in a dynamic startup environment
- We like to hire on ability, attitude and aptitude with a big emphasis on potential rather than only past experience. Education and qualifications are important, but we really want someone who buys into our mission and wants to learn and grow as we scale The CSA together
What the job involves
- The Chief of Staff Association (CSA) is seeking a talented and forward-thinking Marketing Manager to lead our marketing efforts. In this key role, you will be the driving force behind our brand's development
- Develop and execute comprehensive social media strategies to enhance brand visibility, engagement, and lead generation, with a strong emphasis on LinkedIn
- Monitor industry trends and competitors to identify opportunities for innovation and differentiation
- Plan, implement, and optimise paid social media campaigns across platforms, aligning with budget and objectives
- Monitor ad performance, analyse data, and adjust strategies to maximise ROI and achieve campaign goals
- Develop a content calendar and oversee the creation of engaging organic content that aligns with brand messaging and values
- Collaborate with creative teams to design captivating ad creatives that resonate with target audiences
- Design and implement effective lead capture strategies, focusing on the top of the funnel down to applications for membership
- Analyse lead generation metrics and optimise processes to ensure a steady flow of high-quality leads
- Manage digital marketing efforts including email campaigns, SEO, SEM, and content marketing
- Analyse web traffic and user behaviour to optimise conversion rates and user experience
- Collaborate with the design team to create visually appealing and effective digital assets
- Strong analytical skills and proficiency in using data to drive decisions and measure success
- Create engaging creatives for our paid advertising campaigns
- Support our cross-functional teams with content creation, including brochures, decks, and documents
- Ensure all marketing materials are visually compelling and align with brand guidelines
- Become the CSA brand guardian, ensuring the team is aware of all brand rules and visual guidelines to maintain a consistent CSA voice in all communications
Salary benchmarks
Our take
Founded by business leaders and diplomats, The Chief of Staff Association is an online network for people within the titular profession or working towards it. With a central goal of finding new ways to overcome obstacles within the Chief of Staff profession, the CSA solves complex coordination problems and accelerates economic diplomacy through its network and training platform.
The role of the Chief of Staff within businesses and government bodies is often disempowered by a gulf of education and training within the profession, as well as a lack of international or local business or government connections. Few organisations with a Chief of Staff have both international and local influence, which is where the CSA platform becomes a vital tool for networking and training.
As the largest Chief of Staff Association in the world, CSA members occupy roles across 50 countries, and its courses are available through esteemed universities, adding to its credibility.
Steph
Company Specialist at Welcome to the Jungle
Company
Company benefits
- Professional development stipend
- International travel opportunities
Company HQ
South Kensington, London, UK
Leadership
Trent Smyth
(CEO)Currently International Advisory Board Member for the Melbourne Symphony Orchestra, Victory Committee Member of the Melbourne Victory Football Club, Board Member at the UL Research Institutes and OPUS.
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