Copywriter, Dandy
$105-117.5k
+ Offers equity
Helping dentists deliver better care and brighter smiles with technology
Job no longer available
Helping dentists deliver better care and brighter smiles with technology
1001+ employees
Job no longer available
$105-117.5k
+ Offers equity
1001+ employees
Company mission
To become the best digital dental lab for every dentist.
Role
Who you are
- We’re looking for someone with a passion for storytelling and a deep understanding of performance marketing and B2B content best practices
- 4+ years of experience in content marketing and copywriting in a B2B or B2C performance marketing organization or agency setting
- Proven track record of creating compelling content and copy that drives engagement and conversion
- Exceptional writing, editing, and proofreading skills with an eye for detail
- Interpersonal with the ability to work efficiently and effectively with cross-functional teams
- Creative thinker with the ability to storytelling and generate innovative ideas
- Strong time management skills with the ability to execute multiple projects at once
- Demonstrated ability to leverage AI tools and technologies to streamline content creation and optimization processes
- General knowledge of SEO principles and best practices
- Experience with social media platforms such as Facebook, Instagram, LinkedIn and YouTube
Desirable
- Experience in a B2B or B2C high-growth start-up environment
- Experience working within video production
- Understanding of PR principles and best practices
What the job involves
- We are seeking a Copywriter to join our in-house creative team and play an integral role in supporting our Brand and Growth marketing initiatives
- This role will help drive Dandy’s content marketing strategy and brand voice across a wide breadth of channels including paid and organic social, video, landing pages, live events, direct mail, public relations and more
- Go-to Copywriter for performance marketing channels including:
- Paid and organic social media
- Short and long-form video scripts
- Landing pages
- Direct mail
- Gated content
- SEO articles
- Support the marketing team as the lead copywriter, providing brand voice strategy and guidance
- Work cross-functionally with Growth, Product and Customer marketing to develop and execute content marketing campaigns to drive customer acquisition, retention and expansion efforts
- Analyze content performance and adjust strategy accordingly
- Brief, manage and edit freelance copywriter deliverables
- Drive Dandy’s organic social media strategy and create and post content
- Write press releases and partner with external publications as needed to drive awareness and champion the Dandy brand
Our take
Dentistry, a $400B industry, has long relied on outdated practices. Dandy was created to modernize and simplify dental operations by integrating technology into every aspect of the dental practice. Its goal is to streamline workflows, making dental practices more efficient and easier to manage.
While other startups have tried to bring technology to the dental field, Dandy distinguishes itself by understanding the industry's complexity and respecting the way dentists operate. Rather than overwhelming practitioners with a complete overhaul, Dandy introduces new features gradually, such as digitizing dental labs for procedures like crowns and implants. It makes the dental experience seamless for both sides of the chair, and to date, more than 2 million people use a Dandy dental product daily.
Dandy aims to build a full operating system for dental practices, offering a "business-in-a-box" solution that allows dentists to focus on patient care while the platform handles administrative and operational tasks. While this vision has the potential to bring immense value to a field in need of innovation, the challenge lies in overcoming dentistry's resistance to change. Patience and persistence will be key as Dandy reshapes how dental professionals run their practices.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
12% employee growth in 12 months
Company
Funding (1 round)
Apr 2019
$4.4m
SEED
Total funding: $4.4m
Company benefits
- Comprehensive health plans: Your health is our top priority. We offer a range of comprehensive medical, dental, and vision plans so you can choose what works best for you. Some plans include employer contributions to Health Savings Accounts (HSAs), and we offer options that cover 100% of employee-only premiums.
- Flexibility, built-in: At Dandy, we flex-first, which means trusting you to own your day and deliver, working where and how you want. We believe that by embracing flexibility, we empower everyone to balance work and life in the way that works best for them. Some roles need to be on-site due to the nature of the work.
- Investing in your wellbeing: Your wellbeing is more than just physical health—that’s why our benefits are designed to support you in all aspects of life. From mental health resources included in our healthcare plans to perks like pet insurance, a gym stipend, and access to discount platforms like Perkspot, we offer a range of programs to help you feel your best—inside and outside of work.
- Shared Success: We believe in shared success—when the business wins, our employees do too. Through performance-based bonuses and equity opportunities, our team shares in the impact we create together.
Company HQ
Tribeca, New York, NY
Leadership
Toni Oloko
(Co-Founder)Previously worked in Special Projects at goPuff. Before that founded PracticeGigs which they went on to sell.
Daniel Hanover
(Co-Founder)Previously worked as a Product Manager at Yelp and as a Software Engineer at Facebook. Studied Management and Technology at Wharton.
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