Senior Marketing Manager, Spectarium

• It’s for someone who wants to get their hands dirty, build something meaningful, and be a key part of a team shipping something great
• 6 years in game marketing, with at least one successful F2P game launch under your belt
• You know how to balance performance marketing and brand building—and when each matters most
• You’ve set up and managed ad campaigns, ASO, influencer deals, and content drops yourself
• You’re comfortable operating solo in the beginning—and excited by the chance to build a team over time
• You’re collaborative, proactive, and allergic to fluff
• You play games. You understand players. You care about the details

Desirable

• As Senior Marketing Manager at Spectarium, you’ll be our first marketing hire and own the entire function—from go-to-market planning to paid user acquisition, community building, social presence, and everything in between
• Define and execute our marketing strategy for soft launch, global release, and live operations
• Run paid UA campaigns across platforms (Meta, Google, TikTok, etc.) and optimize for CPI, ROAS, and LTV
• Take ownership of our App Store and Play Store presence—ASO, screenshots, trailers, A/B testing
• Build and grow our community, with a strong presence on Discord, Twitter/X, and wherever our players live
• Plan and create content—trailers, dev updates, memes, posts, feature drops—with or without external partners
• Collaborate with dev and product teams to time launches, highlight features, and communicate updates clearly and effectively
• Work directly with influencers and creators to amplify reach in a way that feels real, not forced
• Set up and iterate on lifecycle marketing: email, push, in-game messages
• Analyze player data and campaign results to make smart, fast decisions and adjust course where needed
• Act as the player voice in the company—help us build what people want to play and come back to