Senior Manager of Demand Generation, Punchh

CA$120-145k

Salesforce

Hubspot

Pardot

Outreach

Senior and Expert level

Remote from Canada

Loyalty and engagement platform for brands

Job no longer available

Loyalty and engagement platform for brands

201-500 employees

B2BArtificial IntelligenceMarketingMachine LearningSaaSAutomation

Job no longer available

CA$120-145k

Salesforce

Hubspot

Pardot

Outreach

Senior and Expert level

Remote from Canada

201-500 employees

B2BArtificial IntelligenceMarketingMachine LearningSaaSAutomation

Company mission

To enable their customers to quickly scale, own their path to innovation, and take back the relationship with their own customers.

Job

Company

Role

Who you are

The Sr. Manager of Demand Generation should be an innovative and energetic leader with a talent for collaborating across teams/product lines/business units with an ability to get things done efficiently
The ideal individual is a resourceful, data-driven, and revenue-centric marketing leader that thrives on scaling a modern B2B SaaS enterprise demand engine
7-10 years B2B SaaS Demand Generation
Experience in medium/large enterprises & fast-paced startup. Account Based Marketing experience is a plus
Track record of creating content, messaging, & campaigns for diverse audiences - Marketing, IT, Operations. (B2B2C experience a plus)
Strong writing & email marketing skills
Managed & executed multi-project environments with cross-functional collaboration
Demonstrated ability to translate marketing data and results into actionable insights
Proficient in modern marketing stack technologies (Salesforce, Pardot, Outreach, ZoomInfo, LinkedIn Sales Navigator, Hubspot)
Restaurant tech experience a plus
Up to 10% domestic/international travel required
Bachelor's degree in a related field

What the job involves

The individual in this integral role will own the demand generation strategy for PAR’s product suite, executing programs that drive top-line growth, including outbound and cross-sell
Develop and execute a comprehensive demand generation strategy aligned with overall business objectives, for both enterprise and growth segments
Craft & execute multi-product integrated campaigns for prospects & upselling/cross-selling. Drive awareness, engagement, & leads via digital, content, events, email, & search/social (paid & organic)
Manage channel and campaign spend to achieve mid- and long-term goals, optimizing for sustainable growth and ROI
Build strong relationships with Sales, Product, Content, & Business Unit leadership to align go-to-market strategies
Leverage data analytics to measure, analyze, and report on the performance of demand generation initiatives
Collaborate with Content and Product Marketing to develop compelling and targeted content that resonates with the target audience
Stay abreast of industry trends, competitor activities, and market dynamics to inform strategic decisions

Our take

Punchh is a provider of digital customer engagement and loyalty solutions for brick-and-mortar restaurants. The company’s AI-powered platform unifies customer data, offering restaurant marketing professionals a more informed way to launch campaigns and make the right offers at the right time.

Punchh's platform integrates with a number of systems and services, including POS and payment providers, allowing clients to implement it easily into their existing systems. The company has also partnered with agencies and system integrators towards enabling the brick-and-mortar establishments it serves to create omnichannel digital experiences that cater to the modern consumer.

Punchh has a number of high value customers including Papa John’s, TGI Fridays, and Pollo, as well as having a strong international presence. The company continues to make strategic partnerships to bolster both the utility and compatibility of its products with the often disparate systems employed in the industry.

Kirsty

Company Specialist at Welcome to the Jungle

Company

Funding (last 2 of 6 rounds)

Nov 2019

$40m

SERIES C

Apr 2018

$20m

SERIES B

Total funding: $101m

Company benefits

Medical coverage, plus dental and vision
Training, support, and personal development
Unlimited paid time off for max balance
Flexible work to match your life

Company HQ

Hayward Park, San Mateo, CA

Leadership

Sastry Penumarthy

(VP & CSO)

They started their career with 3 years at Siebel Systems before joining BEA Systems from 2003 to 2007 in Product & Solutions Marketing. They co-founded Nuevora in 2007 before starting Punchh in 2010.

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