Director of Sales, Sprig
$275-350k
OTE
+ Equity
More information about location
4 days a week in office
Research platform for UX teams
Be an early applicant
Research platform for UX teams
201-500 employees
Be an early applicant
$275-350k
OTE
+ Equity
More information about location
4 days a week in office
201-500 employees
Company mission
To help product managers, user researchers, and growth marketers uncover customer insights in real time so they can make informed product decisions, faster.
Role
Who you are
- This is a true player-coach role for a sales leader who thrives on winning deals while developing exceptional talent
- This is a high-impact leadership role for someone who loves building teams, creating process, and leading from the front
- Proven Sales Leader – Brings 2–4 years of people management experience along with a successful track record as an Enterprise Account Executive, with the credibility to coach from firsthand experience
- Player-Coach – Leads from the front by actively working strategic deals alongside the team, helping remove obstacles, progress opportunities, and close enterprise business—not simply reviewing pipeline in one-on-ones
- Startup Builder – Thrives in high-growth startup or scale-up environments, bringing the resourcefulness to build processes, establish repeatable sales motions, and drive a land-and-expand approach to growth
- Exceptional Sales Coach – Skilled at developing both Account Executives and Business Development Representatives, providing hands-on coaching across deal strategy, pipeline generation, prospecting, messaging, and execution
- Operationally Excellent – Demonstrates strong forecasting discipline, CRM hygiene, territory planning, account allocation, and pipeline management to provide leadership with accurate, actionable business insights
- Talent Builder – Experience recruiting, hiring, onboarding, and ramping high-performing sales talent while creating a culture of accountability, continuous learning, and high performance
- Cross-Functional Partner – Collaborates effectively with Marketing, Customer Success, Product, and Leadership to continuously improve positioning, customer experience, and go-to-market execution
- Modern Sales Operator – Comfortable leveraging AI and modern sales technology including Claude, ChatGPT, HubSpot, Google Workspace, Linear, and similar tools to improve productivity and execution
- Customer-Centric – Ideally brings experience selling to Product, UX, Design, Research, or similar enterprise technology buyers, with an understanding of usage-based pricing, land-and-expand sales motions, and scaling sales organizations through periods of rapid growth
- Resilient & Accountable – Leads by example, communicates directly, embraces ambiguity, and takes ownership while balancing personal execution with developing others
What the job involves
- Sprig is seeking a dynamic, hands-on Director of Sales - Mid-market to lead and scale our sales organization through the next stage of growth
- You'll partner directly with Account Executives on strategic opportunities, coach Business Development Representatives to build a predictable pipeline, and establish repeatable sales motions that drive sustainable revenue growth
- You’ll report directly to the Head of Revenue and cross-functional leaders across Leadership, Marketing, Customer Success, Product, and Operations, you'll shape our go-to-market strategy, build a high-performing sales culture, and help transform a fast-growing startup into a world-class enterprise sales organization
- Lead, coach, and develop a high-performing team of Account Executives and Business Development Representatives, creating a culture of accountability, growth, and execution
- Serve as a player-coach by actively participating in strategic customer opportunities, helping advance complex deals, remove blockers, and close mid-market and enterprise business alongside your team
- Partner closely with Business Development Representatives to strengthen outbound strategy, messaging, prospecting discipline, and top-of-funnel pipeline generation
- Build repeatable sales processes, playbooks, and operating rhythms that improve consistency, forecasting accuracy, seller productivity, and win rates
- Own sales forecasting, pipeline health, CRM hygiene, and performance reporting, providing leadership with accurate visibility into the business
- Recruit, hire, onboard, and develop exceptional sales talent while creating clear expectations, coaching plans, and career growth opportunities
- Partner cross-functionally with Marketing, Customer Success, Product, and Leadership to refine messaging, strengthen our ideal customer profile, and improve the customer journey from first touch through expansion
- Drive operational excellence by leveraging AI and modern sales technology to improve team productivity, execution, and customer outcomes
Our take
Designed to make product research and qualitative data analysis both faster and more thorough, Sprig is an AI-powered UX research platform. Its tools are trusted by teams of 1 to 10,000, included a whole host of innovative companies such as Square, Dropbox and Adobe.
Initially founded as "UserLeap", the company was conceived after a product manager found it difficult to obtain customer insights at a quick enough pace to influence development. What makes Sprig unique is that its research is continuous and in-the-moment, meaning product managers can see their customer insights at all times.
Sprig has backing from top investors like az16 and Accel, which has allowed it to accelerate its roadmap and invest in more integrations and partnerships. This puts the company in a great position moving forwards as it seeks to further grow its revenue and reach.
Steph
Company Specialist at Welcome to the Jungle
Insights
115% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Jun 2021
$38m
SERIES B
Dec 2020
$16m
SERIES A
Total funding: $58m
Company benefits
- Competitive Employee Equity
- 401K Program
- Medical, Dental, and Vision Benefits
- Additional Wellbeing Benefits
- Generous Paid Time Off
- Paid Parental Leave
- Hardware & Software
- Work from Home Equipment Stipend
- Professional Development Stipend
- Flexible Work Options
- Access to Sprig Offices
- Company Events
Company HQ
Financial District, San Francisco, CA
Leadership
Ryan Glasgow
(CEO & Founder)Ryan has deep experience scaling companies from early stage to successful exit having been a team member at Weebly (acquired by Square) and Vurb (acquired by Snapchat).
Salary benchmarks
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