Senior Copywriter, Kajabi

• We’re looking for a talented writer with a strong grasp of product storytelling and a deep understanding of SaaS
• This role requires excellent attention to detail, flawless execution, and a strategic approach to copy that drives awareness and engagement
• The ideal candidate has significant experience writing for SaaS brands and a solid foundation in product marketing, digital content creation, and cross-channel consistency
• 5-7 years of experience as a product or digital copywriter, ideally within an agency or in-house environment; experience with SaaS is highly preferred
• Proficiency with collaboration tools (e.g., Figma, Adobe Creative Suite) for seamless communication with design and motion teams
• Strong ability to work efficiently in a remote setting, with excellent communication skills to coordinate across time zones if needed
• A keen eye for detail and dedication to delivering high-quality, error-free copy
• Versatility in writing styles, with an emphasis on clear, concise, and benefit-driven copy for digital channels
• Deep understanding of SaaS and how product storytelling can drive user engagement and adoption
• A commitment to collaboration, even when working under tight deadlines or balancing multiple projects
• Flexibility to work both collaboratively and independently as needed
• An adaptable mindset that welcomes new ideas and processes with enthusiasm

Desirable

• Kajabi is seeking a Senior Copywriter to join our in-house creative team
• In this role, you’ll create compelling, product-focused messaging to introduce and launch Kajabi’s new products and features across digital channels, including web, email, social media, landing pages, and video assets
• Additionally, you’ll provide copy support for events and experiential marketing initiatives, helping to engage and inform our audience about Kajabi’s latest offerings
• Working closely with our motion and design teams, you’ll bring product narratives to life and ensure Kajabi’s innovations are communicated clearly, effectively, and in alignment with our brand standards
• This is an exciting opportunity to help Kajabi make a meaningful impact by creating content that introduces and educates users on the value of our platform’s new features
• Product and Feature Launches: Craft engaging, informative copy to introduce new products and features, supporting launches across digital channels such as web, email, social, landing pages, and video assets
• Product Storytelling for SaaS: Develop clear, benefit-driven narratives for Kajabi’s product offerings, focusing on how features solve customer needs and enhance the platform experience
• Cross-Channel Consistency: Ensure a cohesive message and tone across all digital channels, adapting style as needed for each platform while maintaining brand alignment
• Web and Landing Page Content: Write high-quality copy for product pages, landing pages, and other web content, creating a seamless user journey that highlights product benefits and drives engagement
• Email and Social Media Copy: Develop copy for email campaigns and social posts to support product announcements, feature highlights, and updates, driving engagement and adoption
• Video and Motion Assets: Collaborate with motion and design teams to script video content that showcases product features and functionality in an engaging way
• Event and Experiential Content: Provide on-brand copy for live events, webinars, and experiential marketing initiatives that educate and engage audiences about Kajabi’s offerings
• Project Coordination: Manage multiple product launch projects simultaneously, maintaining timelines, prioritizing tasks, and meeting deadlines in a fast-paced environment
• Trend Monitoring: Stay current with SaaS and product marketing trends, adapting copy strategies to align with industry standards and best practices
• Quality Control: Review all product and feature-related content for accuracy, clarity, and consistency, ensuring it meets Kajabi’s standards before final release

• Send along any links that best showcase your experience, i.e. your portfolio, LinkedIn, blog posts, other writing samples, etc