VP of Demand Generation, Optro
$208-286k
+ Equity + Bonus
AI-powered GRC software
Be an early applicant
AI-powered GRC software
201-500 employees
Be an early applicant
$208-286k
+ Equity + Bonus
201-500 employees
Company mission
To redefine GRC through a single, AI-powered system of action.
Role
Who you are
- 15+ years of B2B Technology demand generation experience, including 8+ years as a team leader
- Experience within a hyper-growth company and fast-paced environment, ideally through growth stages of $250M to $1B ARR
- Experience leveraging martech and AI-driven tools and workflows to increase pipeline efficiency and velocity
- Strong management skills with a proven ability to recruit, motivate, and develop a team
- Experience managing and optimizing a multi-million dollar annual budget
- A data driven orientation and experience assessing the full customer journey to identify opportunities, a proven track record working with Sales leaders to ensure the successful progression of prospects from discovery to acquisition, retention, and cross-sell
- Experience using tools such as Salesforce, Tableau, Google Sheets, Excel, and AI platforms to perform deep data analysis on pipeline health, velocity, and channel efficiency
- Experience developing and testing new tactics and acquisition programs that support Enterprise and Commercial revenue growth across multiple segments and geographies
What the job involves
- As Vice President of Demand Generation, you will lead the charge on pipeline generation that fuels the growth of Optro.
- You will manage a talented and growing team of demand generators leveraging the best channels, technologies, platforms, and methods available to reach new customers and existing customers alike.
- You’ll develop segment-specific strategies to target enterprise and commercial accounts and engage them through every stage of the marketing funnel.
- Reporting to the CMO, you’ll collaborate closely with marketing, sales, product, and customer teams to help the business scale and reach its ambitious goals through our next phases of growth
- Own demand generation strategy, planning, and execution in order to drive company growth across all segments and funnel stages, driving performance within channels such as ABM, paid social, content syndication, email, associations/partnerships, SEM, and SEO/AI engine optimization
- Manage and motivate a team of experienced demand generation professionals, providing coaching, development opportunities, and tactical advice to help them meet and exceed their goals
- Team with our Sales, RevOps, and SDR/BDR teams to align on priorities, goals, and measurement, maximize the quantity and quality of leads, strength feedback loops and information flow for full-funnel visibility, and amplify coordinated pipeline building efforts
- Closely collaborate with Marketing Communications, Events, Product Marketing, and Marketing Operations leads to ensure alignment on strategy, resources, messaging, and KPIs
- Lead the evaluation, adoption, and scaling of AI-driven demand generation tools and strategies that automate workflow processes, optimize campaign performance, and deliver highly personalized buyer experiences at scale
- Partner with Finance teams to develop budgets and identify incremental opportunities, ensure the efficient allocation of marketing resources, accurately plan, forecast, and track the impact of marketing investments
- Develop and present regular forecasts and reporting of results to the executive leadership team, identify strategic levers of growth and inform the GTM strategy
Our take
Optro (formerly AuditBoard) provides risk and compliance software for large businesses. The company's founders spent years working at the Big Four and other global enterprises, and realized that many audit activities were still taking place in Excel sheets, or using legacy software like IBM's OpenPages, which hadn't kept up to date with the latest reporting requirements.
The result was an end-to-end platform for managing risk, helping enterprises to streamline internal audit, SOX compliance, controls management, risk management, and security compliance. It's a top-rated cloud-based platform and has won numerous awards, with the company being consistently named the market leader in Audit Management.
Now Optro is focused on expanding its AI-powered GRC platform. Following its rebrand from AuditBoard, the company acquired AI-native SOX automation platform Midship to help audit teams automate repetitive work and focus more on strategic risk analysis. And impressively, more than 50% of the Fortune 500 now use Optro's platform as it continues building AI-driven tools for risk, compliance, and cybersecurity teams.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
36% employee growth in 12 months
Company
Funding (2 rounds)
Aug 2018
$40m
SERIES B
Apr 2017
$3.6m
SERIES A
Total funding: $43.6m
Company benefits
- Health and wellness benefits: High quality health plans and access to hormonal and family-building support.
- Time away from work: Generous paid time off including vacation, holidays, sick time, bereavement, and more.
- Financial benefits: Beyond a competitive salary, plans are provided to assist in your financial future including retirement and pension plans as well as life and disability insurance.
- Parental leave: Parents are eligible for time off to care for their newborn, adopted child, or foster child. Parental leave benefits and pay vary by location.
- Professional development: Continuously grow through development workshops, mentoring programs, and more.
- Community impact: We partner with communities to provide services in addition to sponsoring our own events.
- Live your best life: Invest in yourself, on us. Our monthly wellness stipend is designed to support your life beyond the screen, giving you the flexibility to fuel your passions and your well-being.
- Mental health: Access to Headspace’s well known meditation support plus coaching and therapy, for you and additional loved ones.
Company HQ
Wilmington, DE
Leadership
Raul Villar Jr.
(CEO)Prior to joining Optro in 2025, Raul was the CEO of Paycor for nearly 6 years. They also spent over 8 years at AdvancedMD and nearly 22 years at ADP.
Jim Sperduto
(CGO)Prior to joining Optro in 2025, Jim spent over 30 years at ADP. While there, they held a number of roles, including President of Small Business, Retirement, and Insurance Services.
Haibei (Happy) Wang
(Chief Product & Technology Officer)Prior to joining Optro in 2023, Haibei was the CTO at Everbridge and Skupos. They also held VP roles at Globality, AccelOps and Scripps Network Interactive.
April Crichlow
(CMO)April spent over 17 years at SAP, ultimately as CMO at SAP SuccessFactors. They then spent 3 years at Centrical as CMO before joining Optro in 2025.
Share this job
View 13 more jobs at Optro