Senior Social Media Project Manager, HOLY
Ethical soft drink retailers
Be an early applicant
Ethical soft drink retailers
101-200 employees
Be an early applicant
101-200 employees
Company mission
To become Europe's leading healthier soft drink brand.
Role
Who you are
- Excellent project management: 2+ years of experience in project management, creative operations or social media operations (in-house, agency or creator/production environment). You structure complex, fast-moving workstreams, keep timelines realistic and make sure nothing falls through the cracks
- Creative taste for social media: You have a strong grasp of what great looks like on Instagram, TikTok and YouTube Shorts, and you can judge whether a piece of content is ready to go live
- Strategic prioritization: You understand why a piece of content or project matters and prioritize based on brand impact, reach potential, campaign relevance and team capacity
- Stakeholder management: You are confident aligning many teams, managing expectations and communicating clearly with both creative and leadership stakeholders as a facilitator, not a gatekeeper
- Operational excellence & tooling: You love building systems and improving workflows, and you are highly proficient in project management tools like Notion
- Creative empathy: You understand creative workflows well enough to enable great output without becoming a bottleneck or over-processing the work
- Language proficiency: Fluency in English is a must, German is a strong plus
- Berlin-based, or willing to relocate
What the job involves
- As Social Media Project Manager, you own the planning, project management, and execution system behind that output. You are the operational backbone of a talent-dense, growing social team - while our creators and the Social Media & Content Lead focus on ideas and craft, you ensure the right things are planned, briefed, produced, and published on time
- This is a high-impact role in a social media team that already works at world-class level, and is now entering its next stage of growth - with significant ownership from day one and a clear path to grow into senior creative-operations responsibility
- Social Media planning & publishing: Own the operational content calendar across all of HOLY's global social channels. Make sure posts are planned strategically, assets are ready on time and publishing runs smoothly, every day, across global markets
- Cross-functional stakeholder coordination: Act as the connective tissue between Social Media, Campaigns, Community, Paid, Partnerships, Events and international markets. Align expectations, escalate blockers early and keep one single source of truth for what goes live when
- Task & briefing management: Translate strategic priorities from the Social Media & Content Lead into clear briefs, workflows and deliverables for content creators, copywriters, community and market teams - and keep them moving from brief to published post
- Project management for major social projects & viral stunts: Prepare and plan our bigger social bets — research, timelines, budgets and stakeholder management — so that execution can happen fast and smoothly on the day
- Learning loops & workflow improvement: Set up structured feedback loops, collect input from stakeholders and turn insights into concrete improvements of our social operating system
Application process
- Getting to know you with Lutza: Our Talent Acquisition Lead will have a 30 minute screening interview discussing more about HOLY and the position and see if our expectations match
- Hiring Manager interview with Leon: You will meet Leon, our Social Media & Content Lead and will dive a bit deeper into your experience and details of the role
- Case study & on-site interview: As soon as you have successfully completed the first interviews, you will receive a case study. In a second meeting at our office, the team will discuss your case study with you and answer questions about our workspace, the HOLY Temple
- Reference calls: At this stage, we’d like to connect with 1–2 former colleagues or managers who have worked closely with you. These conversations help us better understand your working style and strengths from those who know you professionally
- Founder interview with Matze: As a strong cultural fit is important to us, you will have a final meeting with Matze, one of our HOLY Founders. This gives both you and us the opportunity for a final check
- Job offer and decision: If everything goes well, you will receive an offer and we are ready to embark you this journey together with you!
Our take
The soft drinks industry is big business, estimated to reach a value of over $600 billion by 2030. However, many of the biggest brands are full of unhealthy and unethically sourced ingredients that are not in line with the push for more sustainable products. HOLY is a German company that wants to disrupt the soft drink industry with healthier and more ethically sourced alternatives.
HOLY’s two flagship products are its energy drink and iced tea. With sugar and taurine-free ingredients, the products come in powder form, which saves 90% on packaging and significantly decreases the amount of CO2 emissions from manufacture and transport compared to canned drinks.
As with many soft drinks, HOLY’s branding is key. Its vivid designs and online presence increase its appeal for the gaming community, who would typically lean toward large competitors such as Monster Energy. With good funding at its back and a 2026 push into the UK market, HOLY is on the right path to compete with well-established rivals, having sold more than 10 million drinks solely via its online marketplace.
Freddie
Company Specialist at Welcome to the Jungle
Insights
38% employee growth in 12 months
Company
Funding (1 round)
Aug 2023
$12.3m
SERIES A
Total funding: $12.3m
Company benefits
- Join a successful and growing company
- Huge impact and career growth
- Awesome team of colleagues who are ambitious, funny, down-to-earth, and authentic
- Startup culture with flat hierarchies, fast pace, and personal development
- Central office in Berlin Mitte, flexible working hours, and much more
Company HQ
Kollwitzkiez, Berlin, Germany
Leadership
Mathias Horsch
(Co-Founder & Co-CEO)Previously the Founder and Chairman at the Asian-European Society Munich, Researching and Teaching Assistant at Technical University of Munich, Strategy Consulting at the EAC International Consulting and CX Strategy & Benchmarking at Amazon
Frederick Jost
(Co-Founder & Co-CEO)Previously Grwoth Equity at Eurazeo, Strategy Consulting at Boston Consulting Group, Investment Management at Holtzbrinck Digital, Online Marketing and Investment Relations at Tillhub GmbH
Phillipp Nass
(Co-Founder & CMO)Previously Director of Marketing at Crealytics, NY KnowGO Conference, Business Analyst Intern at Crealytics and Marketing Intern at HappyFresh
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