Vice President of Marketing, Credo Health
$190-210k
+ Bonus + Equity
More information about location
Automated medical record retrieval
Be an early applicant
Automated medical record retrieval
21-100 employees
Be an early applicant
$190-210k
+ Bonus + Equity
More information about location
21-100 employees
Company mission
To give patients and providers the experience they want and deserve.
Role
Who you are
- Are you passionate about our mission to empower patients to live their healthiest lives?
- Do you want to join a dynamic and innovative team that is making a difference in the healthcare industry? If so, you might be the perfect fit for our Vice President of Marketing position!
- To thrive in this role, you’ll need a sharp strategic mindset paired with a hands-on approach to execution
- You should be comfortable leading across brand, growth, and product marketing while adapting quickly in a fast-paced, evolving environment
- 10+ years of B2B marketing experience, including 5+ years in a leadership role within health tech, digital health, or healthcare SaaS
- Experience leading product-led sales and marketing growth to enterprise sales efforts. Proven success marketing to risk-bearing organizations, including MSOs, ACOs, and payers, especially within Medicare Advantage and Medicaid
- Deep understanding of risk adjustment, medical chart retrieval, HCC coding, quality measures, utilization management, and related regulatory frameworks
- Demonstrated ability to create high-converting content and campaigns targeting senior stakeholders in risk, finance, and clinical quality roles
- Strong command of healthcare-specific buyer personas and go-to-market strategies in regulated, complex environments
- Experience with marketing automation (e.g., HubSpot, Marketo), CRM platforms (e.g., Salesforce), and performance analytics tools
- Excellent verbal and written communication skills with a bias toward clear, value-driven messaging
- Comfortable operating in a resource-constrained startup environment: strategic when needed, hands-on when necessary
- Bonus: Familiarity with payer-provider dynamics, AI/ML applications in healthcare, or revenue cycle optimization
What the job involves
- As a VP of Marketing, you will have the opportunity to lead our marketing efforts and drive awareness, growth, and customer engagement for our cutting-edge health tech solutions
- You will play a key role in shaping our brand, crafting compelling narratives, and developing strategic marketing initiatives that resonate with healthcare professionals and decision-makers
- Define and execute a comprehensive marketing strategy that supports customer acquisition, retention, and revenue growth across risk-bearing entities (MSOs, ACOs, payers)
- Align marketing priorities with executive goals, product roadmaps, and go-to-market plans
- Own and optimize marketing KPIs, budget, and ROI measurement
- Develop comprehensive yearly marketing strategy, targeting conferences, webinars, while bringing together industry leaders to support thought leadership across value-based care
- Develop a clear and differentiated brand narrative that reflects our expertise in risk adjustment, chart retrieval, and AI-driven value-based care
- Position the company as a trusted thought leader with targeted messaging that resonates with healthcare finance, risk, and quality stakeholders
- Oversee the development of high-impact content (e.g., white papers, webinars, case studies) that educates and converts healthcare decision-makers
- Design and execute multi-channel campaigns (email, SEO, PPC, LinkedIn, webinars) to drive MQLs and sales pipeline
- Collaborate with product, sales, and customer success to gather insights from healthcare providers, payers, and population health teams
- Translate market feedback into messaging, content, and campaign direction
- Build, manage, and mentor a lean marketing team; hire key roles as the business scales
- Foster a culture of experimentation, measurement, and iterative learning
- This job description is not intended to describe in detail the multitude of tasks that may be assigned, but rather to provide a general overview of the expectations and responsibilities of this position
- As the nature of business demands change, so may the functions of this position. Additional duties and responsibilities may be assigned
Our take
Credo addresses the issue of incomplete patient records in healthcare, aiming to provide value-based care providers with a comprehensive and up-to-date clinical picture all the way from the initial patient visit.
Utilizing its PreDx platform, Credo integrates all digital and paper health records seamlessly. By offering summarized digital patient medical records, it allows healthcare staff to concentrate on patient care rather than admin, and also facilitates pre-encounter risk analysis. This in turn ensures a complete clinical understanding of each patient, ultimately leading to improved compliance, financial performance, and overall health outcomes.
Having recently closed a successful funding round, the company is positioned for significant expansion and innovation. The infusion of capital is expected to support the further development of Credo's solutions, enabling broader accessibility to healthcare providers and a more profound impact on patient care.
Freddie
Company Specialist at Welcome to the Jungle
Company
Funding (2 rounds)
Jan 2024
$5.3m
SEED
Mar 2022
$3m
SEED
Total funding: $8.3m
Company benefits
- Work remotely from your preferred location 99% of the time
- Offsite meetings each quarter, where we blend team bonding with focused planning
- Close-knit team, united by our mission to make a difference in healthcare
- Our Denver office is the ideal space for team collaboration and efficient work when you need it
Company HQ
Civic Center, Denver, CO
Leadership
Carm Huntress
(CEO)Currently a Strategic Advisor at Raxia, Health Universe, and RxRevu. Previously co-founded Cardvio and served as the CTO at Reef Partners and Audiogon.
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