Senior Director of Enterprise Sales, Rockerbox
Data-driven marketing measurement & analysis
Be an early applicant
Data-driven marketing measurement & analysis
21-100 employees
Be an early applicant
21-100 employees
Company mission
To build technology that enables companies to grow faster and more easily.
Role
Who you are
- Proven track record of sales leadership within SaaS, specifically in the adtech or martech sectors
- Demonstrated success scaling net new revenue to achieve ARR growth from low 8-figures to mid-high 8-figures
- Exceptional leadership skills with experience in managing and growing a sales team
- Strong strategic thinking, with the ability to develop and execute effective sales strategies
- Excellent communication and interpersonal skills, capable of building and maintaining strong relationships with clients, team members, and other stakeholders
- Data-driven mindset, with an ability to analyze and leverage sales metrics to drive decision-making
What the job involves
- Rockerbox is hiring a seasoned sales leader to spearhead our next phase of revenue growth
- This pivotal role in our leadership team is more than just managing sales; it's about creating and executing a vision that scales our revenue to mid 8-figure revenues and beyond
- Reporting directly to the General Manager of Rockerbox and leading a talented team of already producing sales professionals, the Senior Director, Enterprise Sales at Rockerbox will be instrumental in forging our path as we continue to redefine the marketing measurement space
- The Senior Director, Enterprise Sales role reports into the VP, General Manager and will be responsible for net new revenue acquisition as we scale to mid 8-figure revenue
- In partnership with our leadership, Marketing, Customer Success, and Product peers, you will help to set and execute go-to-market strategies aligned with our product roadmap
- You will lead a team of high performing salespeople, driving a high performance culture while serving to remove obstacles and facilitate the team’s work
- This role is instrumental in scaling our sales efforts as we expand our customer base
- Develop and execute a scalable sales strategy to drive growth to mid 8 figure ARR, including pricing, packaging, and positioning of products in the market
- Identify and respond to changing market trends and competitive pressures
- Provide accurate sales forecasts and strategies for market expansion
- Develop and execute a scalable sales strategy to drive growth to mid 8 figure ARR
- Manage the entire sales process, from lead generation to closing deals and post-sale involvement
- Build, mentor, and lead a high-performing sales team
- Regularly conduct sales training and development initiatives to enhance team skills and performance
- Establish and monitor key sales performance metrics (KPIs)
- Implement effective reporting and forecasting tools to ensure transparency and accountability
- Work closely with the Marketing, Product, Customer Success, and Engineering teams to align strategies and optimize customer experience
- Engage in product development discussions to provide valuable sales insights
- Utilize and integrate appropriate sales tools (e.g., Salesforce) to streamline sales processes
- Oversee the distribution of leads and accounts to maximize team potential and market coverage
Our take
Rockerbox is a marketing attribution platform designed to help direct-to-consumer (DTC) brands optimize their marketing strategies. The platform offers companies a unified access point to analyze both online and offline marketing channels, providing a view of campaign performance. By bringing all data into one place, Rockerbox helps businesses make informed decisions about where to allocate their marketing budgets.
Given that the DTC industry suffers from a high marketing wastage rate - estimated at over 50% - Rockerbox's insights are especially valuable. With nearly $300B spent annually on marketing and advertising in North AMerica alone, even small reductions in inefficiency can result in significant cost savings for brands. By providing a clearer understanding of marketing effectiveness, Rockerbox offers DTC companies the potential to maximize their investments and improve return on ad spend.
Since its founding in 2013, Rockerbox has seen steady growth and success. With this, the company has secured high-profile clients, such as The Wall Street Journal, and it will no doubt continue on an upward trajectory in the coming years.
Steph
Company Specialist at Welcome to the Jungle
Insights
-15% employee growth in 12 months
Company
Funding (last 2 of 3 rounds)
Mar 2016
$0.5m
SEED
Mar 2014
$0.5m
SEED
Total funding: $1.1m
Company benefits
- Remote-first - work anywhere in the US
- Health, vision, and dental insurance
- Unlimited PTO
- 10 Paid Holidays
- Rockerbox Unplugged - we shut down the last week of the year
- 12 weeks Parental Leave for all parents of a new child
- Traditional and ROTH 401k options
- $1000 annual training stipend
- Rockertreat! Annual company get-together
Company HQ
Midtown Manhattan, New York, NY
Leadership
Ron Jacobson
(Co-Founder & CEO)Prior to co-founding Rockerbox, was a Software Engineer at the Federal Reserve Bank of New York, then Product Manager at AppNexus (acquired by Xandr in 2018).
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