Marketing Lead, Luminai
$160-225k
+ Equity
In office days: Mon, Tue, Thu
3 days a week in office
Internal workflow automation technology
Open for applications
Internal workflow automation technology
21-100 employees
Open for applications
$160-225k
+ Equity
In office days: Mon, Tue, Thu
3 days a week in office
21-100 employees
Company mission
To revolutionise the way in which operational teams get work done.
Role
Who you are
- 5–8+ years of experience in Product Marketing, Product, Solutions, or a similarly technical GTM role at a B2B SaaS company
- Strong technical curiosity and comfort working closely with engineers and product teams
- Ability to understand and explain complex systems (APIs, workflows, AI-driven products, or platform software)
- Experience supporting early-stage or evolving sales motions
- Strong writing and communication skills with an emphasis on clarity and accuracy
- High ownership mindset with comfort operating in ambiguity and building from scratch
- Ability to move quickly, iterate, and adapt as the product and company evolve
- A sharp eye for brand and creative: you can art direct a campaign, give feedback on design, and uphold a high bar for visual and written quality
- Experience managing external agencies or vendors (PR, design, content) and getting high-quality work out of lean partnerships
- Comfort with data and metrics: you can set up basic marketing attribution, track pipeline contribution, and use data to prioritize where to invest your time
What the job involves
- We’re looking for a Marketing Lead to help define how Luminai’s technology is understood, adopted, and scaled inside complex healthcare organizations
- This is an early, highly technical marketing role focused on turning real product capabilities into clear, credible narratives that resonate with operators, technical buyers, and executive stakeholders
- You’ll work directly with Product, Engineering, Sales, and Customer Success to shape positioning from the ground up. This role is less about running polished campaigns and more about deeply understanding the product, the customer workflows, and the problems we solve, then translating that into sharp messaging, strong enablement, and effective go-to-market motion
- This is a builder role. You’ll be creating first-principles messaging, early GTM structure, and technical narratives that will evolve as the product and company scale
- Develop and own Luminai’s core product messaging, positioning, and value propositions across use cases and customer segments
- Deeply understand Luminai’s product, architecture, and AI systems in order to explain how and why they work
- Translate complex technical capabilities into clear, accurate narratives for operators, technical stakeholders, and executives
- Partner closely with Product and Engineering to stay aligned on roadmap, capabilities, and tradeoffs
- Support early go-to-market efforts by creating foundational sales and customer-facing materials (pitch decks, technical overviews, one-pagers, FAQs, ROI narratives)
- Build early enablement for Sales and Customer Success including talk tracks, technical explanations, and objection handling
- Synthesize customer feedback, deployment learnings, and sales insights into sharper positioning and product direction
- Help define ICPs, personas, and use cases based on real customer behavior and outcomes, not abstract theory
- Ensure consistency and clarity across product launches, customer conversations, and external messaging
- Document and develop customer stories into compelling content (case studies, videos, photoshoots) that bring Luminai’s impact to life
- Own and evolve Luminai’s website, blog, and social media presence — either hands-on or by managing agency partners
- Support release marketing efforts to drive awareness and adoption around new product capabilities
Our take
Luminai, formerly known as Digital Brain, was founded in 2020 by two graduates of the Y Combinator scheme. The company helps sales reps and customer service agents automate their workflows to ultimately save time on internal processes.
Backed by Series A funding and trusted by companies like Carta, Oura, and Strava, Luminai is using its resources to grow its go-to-market team and enhance product capabilities. Byu expanding its platform to serve organizations of all sizes, Luiminai is ready to be a key player in the workflow automation space.
Freddie
Company Specialist at Welcome to the Jungle
Company
Company HQ
North Central, San Mateo, CA
Leadership
Kesava Kirupa Dinakaran
(Co-Founder & CEO)Graduate of Y Combinator in 2020.
Salary benchmarks
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