Digital Marketing Manager, The Brief
AI advertising agency
Job no longer available
AI advertising agency
21-100 employees
Job no longer available
21-100 employees
Company mission
To deliver high-performance creative assets 10x faster than traditional workflows.
Role
Who you are
- We’re on the lookout for a strategic and detail-oriented Digital Marketing Manager to join our team
- If you excel in data-driven decision-making and love blending creativity with analytics, we’re eager to connect with you!
- You have good experience in B2B enterprise marketing and a strong understanding of the space
- You bring at least 5 years of experience in multi-channel marketing, including social media campaigns
- You are skilled in data analysis and reporting, turning numbers into actionable insights
- You have successfully managed moderate to large-scale multi-channel accounts with budgets of at least $50k
- You have excellent knowledge of paid advertising platforms like Google Ads (search, display, video), Facebook Ads, and others, and you’re adept at evaluating their performance and effectiveness
- Your expertise in Google Analytics allows you to create, interpret, and act on standard and custom reports to optimize campaigns
- You are proficient with Google Ads scripts and use them to optimize team workflows and enhance efficiency
- You have a proven track record of successfully implementing paid advertising initiatives that deliver measurable results
- You excel at transferring knowledge to junior and mid-level colleagues and enjoy engaging in collaborative discussions with fellow senior specialists
- You have strong writing skills and can craft engaging content for ads and landing pages that drive conversions
- You are an analytical thinker with a knack for critical thinking, enabling you to make informed, rational decisions
- You welcome feedback and use it to refine and improve your work
- You have excellent attention to detail and maintain high standards in everything you do
- You’re proactive, highly organized, and excel at time management and planning
- You’re a problem-solver with strong research skills, always eager to find the best solutions
- You adapt quickly to changing circumstances and shifting priorities, staying focused and proactive in addressing challenges as they arise
- You have proven experience building consensus and working collaboratively across teams, fostering strong relationships to achieve shared goals
What the job involves
- Are you driven by the challenge of developing and executing impactful paid media strategies that deliver results?
- In this role, you’ll take charge of shaping the strategy and ensuring its seamless execution across advertising campaigns on multiple platforms
- Take full ownership of the Paid Media Budget: Managing and optimizing the paid media budget to ensure efficient allocation and maximum return on investment
- Developing Effective Strategies: Formulate and execute paid advertising strategies tailored to drive B2B enterprise sales
- Account-Based Marketing Support: Use paid advertising to enhance account-based marketing programs, including creating and managing retargeting campaigns
- Campaign Management: Plan, launch, and optimize acquisition campaigns across platforms such as Google Ads, Microsoft Ads, Facebook Ads, and more
- Account Audits & Recommendations: Conduct comprehensive audits of paid advertising accounts and provide actionable optimization recommendations
- Content Creation: Write compelling ad copy and design high-converting landing pages to maximize engagement and conversion rates
- A/B Testing & Optimization: Experiment with ad creatives, audience segmentation, and conversion-focused strategies to achieve optimal results
- Performance Measurement: Monitor campaign performance, analyze key metrics (CTR, conversion rate, cost per lead, etc.), and generate insights for continuous improvement
- Multi-Channel Campaigns: Oversee search, display, paid social, and other paid media campaigns, ensuring alignment with company objectives
- Reporting & Analytics: Track KPIs and provide detailed reports on metrics, goal progress, and revenue tracking to measure campaign impact
- Competitive Analysis: Analyze competitor strategies to identify strengths, weaknesses, and opportunities for differentiation
- Team Collaboration: Actively participate in team meetings, share insights, provide feedback, and contribute recommendations and initiatives
- Stay Ahead of Trends: Keep up-to-date with the latest digital marketing trends, emerging channels, and platform updates including social media marketing, attribution, search and display advertising to keep our strategies fresh and effective
Our take
Marketing today often feels like trying to do meaningful creative work in the middle of constant noise. New platforms, tighter timelines, and endless data streams have turned many marketing teams into operators of systems rather than shapers of ideas. The Brief enters this evolving market as a response to that tension and aims to bring clarity and momentum back to a craft that's become fragmented and down right overwhelming.
The Brief (formerly Creatopy) positions itself as the AI agency for marketers, built to support the full campaign lifecycle. Powered by intelligent agents, the platform helps team create, inspire, launch, and optimise campaigns in one continuous loop. Instead of replacing human creativity, it's designed to handle the heavy operational lifting so marekted can focus more on strategy, storytelling, and ideas.
And its agents collaborate across stages, helping teams move from insight to execution with less friction and more continuity. If it continues to approach AI with care and responsibility, The Brief stands a strong chance of growing alongside the industry, not just automating it, but helping it mature.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
15% employee growth in 12 months
Company
Funding (1 round)
Oct 2023
$10m
SERIES A
Total funding: $10m
Leadership
Tammy H. Nam
(CEO)Prior to The Brief, Tammy spent nearly 5 years at Picsart as COO & CMO.
Thibault Imbert
(CPO)Previously, Thibault was CGO & CPO at Picsart. He also spent nearly 3 years atr Github as a VP of Growth and Marketing and nearly 13 years at Adobe in various roles including Director of Growth Marketing.
Ovidiu Gavril
(CTO)Previously, Ovidiu was the CTO of Raft. He also spent 3 years at Picsart as VP then SVP of Engineering.
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