Head of Marketing, Beatport
IMS
£50-60k
+ Bonus programme
Online music store for DJs and club music enthusiasts
Be an early applicant
Online music store for DJs and club music enthusiasts
201-500 employees
Be an early applicant
£50-60k
+ Bonus programme
201-500 employees
Company mission
To provide world-class products and services that help DJs and Producers at all stages of their career to elevate their craft.
Role
Who you are
- Applicants must have a valid right to work in the UK without the need for sponsorship and be based in the UK
- Proven experience in a senior marketing role, ideally in the events, music, or entertainment industry
- Strong expertise in social media management, email marketing, and digital advertising
- Experience managing external PR and media agencies, with a proven track record of securing widespread media coverage
- Excellent communication, organizational, and project management skills
- A good eye for design and the ability to create static social assets
- A deep passion for electronic music and culture is essential
What the job involves
- We are seeking a dynamic and experienced Head of Marketing to oversee the strategic planning and implementation of all marketing activities for IMS Ibiza and IMS Dubai, ensuring consistent and impactful brand representation across all platforms
- The role will also oversee marketing activities for any further global expansion of the IMS brand into new territories
- This role will be based in the UK but can work hybrid from our London office or full remote whichever is preferred and will require some travel abroad
- Develop and execute comprehensive marketing strategies for IMS Ibiza and IMS Dubai, including b2c events such as IMS Dalt Vila, aligning with brand goals and objectives
- Create detailed marketing plans, including campaigns, timelines, and budgets, ensuring seamless coordination across both brands
- Conduct market research and competitor evaluation to identify opportunities and refine strategies
- Develop key visuals and creative assets for all summits and events
- Collaborate with creative teams to produce high-quality visuals and copy for all platforms
- Manage and oversee all creative output, including photography and video assets
- Oversee, plan and manage all social media channels, ensuring engaging, on-brand content that drives growth, audience engagement and drives sales of key events
- Plan and execute email marketing campaigns, including newsletters, announcements, and audience segmentation strategies
- Oversee relationships with third-party paid media agencies, ensuring campaigns are effective and deliver ROI
- Manage relationships with third-party PR agencies, ensuring widespread coverage in key media outlets
- Work closely with agencies to craft compelling press releases, manage media outreach, and secure coverage in industry-leading publications
- Identify opportunities for media partnerships, influencer collaborations, and strategic partnerships to enhance brand visibility
- Drive marketing efforts leading up to IMS events, including ticket sales campaigns, speaker announcements, and program promotions
- Develop post-event marketing strategies to maintain momentum and audience engagement
- Work closely with cross-functional teams to align marketing efforts
- Provide regular reporting on marketing performance, campaign metrics, and recommendations for improvement
- The position is within a highly motivated team with a positive working climate, allowing you to express your talent fully
Application process
- Please apply with your resume
Salary benchmarks
Our take
Beatport is an online platform that serves as a digital hub for electronic music enthusiasts, DJs, and producers worldwide. Housing an extensive array of meticulously curated digital tracks from top-notch artists and labels, it caters to the specific tastes of the DJ community.
In a recent move, Beatport expanded its horizons into the realm of NFTs through the introduction of Beatport.io. This specialized marketplace, nestled within the Aventus parachain layer of the Polkadot network, focuses on techno music. Here, collectors can explore 'Music+' NFTs, showcasing original creations by esteemed electronic music artists, complemented by AI-generated music inspired by the club culture of Berlin.
Marking a pivotal step forward, Beatport's maiden NFT collection, 'NACHTS', serves as a testament to its forward-looking vision. Through strategic collaborations with Define Creative and the unveiling of techno-centric NFT art drops, Beatport demonstrates its unwavering commitment to driving innovation within the digital music landscape. These partnerships aim to provide users with an unparalleled fusion of music and art, encapsulating the very essence of electronic music culture.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 3 rounds)
Mar 2013
$0.5m
SEED
Mar 2012
$1m
SEED
Total funding: $1.6m
Company benefits
- Remote work options
- A professional environment with room for creativity and fun
- VIP Access to select music events & Livestream
- Focus Days
- Flexible PTO
- Health, dental, and vision insurance (varies by country)
- + more
Company HQ
River North Art District, Denver, CO
Articles
Leadership
Jonas Tempel
(CEO)Previously CEO/Creative Director at Factory Design Labs. Left this position to start Beatport in 2004.
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