Product Manager, Ash
Member Engagement
$135-150k
+ stock options
At-home health testing solutions
Be an early applicant
At-home health testing solutions
21-100 employees
Be an early applicant
$135-150k
+ stock options
21-100 employees
Company mission
To make healthcare more accessible for all.
Role
Who you are
- Our ideal candidate is a mission-driven, motivated multi-tasker who finds fulfillment in doing work that has real impact
- Command a high bar for product experiences and leverage patient-centered design principles to guide your decision-making
- Analytical mindset with demonstrated ability to use data to drive product decisions and measure success
- Self-starter who proactively identifies opportunities to improve the product and user experience
- Excellent communication and leadership skills, with the ability to bridge conversation across external clients, internal stakeholders, and engineering
- 3-5 years of product management experience
- Proven results moving conversion or retention metrics
- Strong analytics fluency
- Experience bringing AI-driven capabilities into consumer-facing product experiences preferred
- Knowledge of and experience managing CRM tools, like HubSpot or Customer.io, and AI voice calling tools like Bland.ai
What the job involves
- Ash is seeking a Product Manager, Member Engagement to join our Platform team. In this role, you'll own the member engagement product roadmap including email, SMS, and AI-powered voice outreach from channel logic and configuration to performance measurement and iteration
- You'll collaborate with product managers, engineers, and the marketing team to deliver high-quality member engagement content. This role is foundational as outreach is the first and often only chance to reach members who've been missed by traditional care
- The work you do here turns a mailed kit into a completed test, and a completed test into a closed gap in care, directly impacting health outcomes for hundreds of thousands of members
- Configure and manage client campaigns in Customer.io, including audience segmentation, trigger logic, message sequencing, and A/B testing across outreach touchpoints
- Dive into engagement data to identify drop-off points, surface opportunities for further targeting, and build the case for roadmap investments that improve program performance
- Drive experimentation where applicable to increase member engagement rates
- Work alongside Senior Product Manager and Platform engineering team to ship improvements to the member engagement engine
- Collaborate with the marketing team to refine message content, tone, and timing for diverse member populations to drive action in the home
- Serve as the internal expert on how our notification and outreach systems work, educating Client Delivery, Sales, and Operations on capabilities and constraints
Our take
Founded in 2019, Ash is an end-to-end platform that offers remote diagnostics solutions to businesses and healthcare providers. It was created to help facilitate a healthcare environment that is both inclusive and accessible to all, which includes those who cannot travel out to receive healthcare.
Its white-label testing solution offers customizable tests based on client needs, with over 10 partner labs to deliver results - and upwards of 50,000 tests already completed since Ash was launched. With tech advances improving the quality and connectivity of portable equipment and communications, it's proving an innovative way of addressing the thousands of medically underserved areas in the United States.
The market, however, is correspondingly competitive. Startups like LetsGetChecked and Everlywell are examples of a growing number of home diagnostics startups which have been attracting VC money over recent years. Ash Wellness has successfully raised funding, which will help it set itself apart in the market as it invests in its services moving forwards.
Steph
Company Specialist at Welcome to the Jungle
Company
Funding (1 round)
May 2022
$3.2m
SEED
Total funding: $3.2m
Company benefits
- Employer Paid Healthcare
- An Inclusive & Friendly Work Culture
- Commuter Benefits
- Open Vacation Policy
Company HQ
Civic Center, New York, NY
Leadership
David Stein
(Co-Founder & CEO)They have an MBA from Cornell, and were a Senior Consultant at IBM. They were also a Batch 27 Founder at 500 Startups.
Kyle Waters
(Co-Founder & CPO)Interned at companies such as BMC Software and VMG Health. They also worked as a Senior Consultant at Deloitte.
Mio Akasako
(Co-Founder & VP of Marketing)They studied at Parsons School of Design and Cornell Tech, and worked extensively in Research at Princeton Neuroscience Institute and Kallyope.
Nick Sempere
(Co-Founder & VP of Engineering)They have a Master's in Computer Science from Cornell Tech, and were a Lead Web Developer at MIT. They were also a Full Stack Developer at Causality Link.
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