Director of Enterprise Marketing, Blockstream
2-3 days a week in office (Menlo Park, CA)
Bitcoin and digital asset infrastructure
Open for applications
Bitcoin and digital asset infrastructure
101-200 employees
Open for applications
2-3 days a week in office (Menlo Park, CA)
101-200 employees
Company mission
To create the financial infrastructure of the future.
Role
Who you are
- The ideal candidate is a self-starter with deep experience in consumer-facing Bitcoin or fintech products, a strong network in the crypto ecosystem, and a proven ability to identify and close high-impact business opportunities
- This role requires a mix of strategy, execution, and relationship-building with partners ranging from exchanges and hardware resellers to wallet integrators and payment platforms
- 10+ years of marketing experience, including at least 5 years in enterprise B2B or product marketing leadership roles
- Proven success leading enterprise go-to-market efforts from strategy through execution
- Strong background in technical marketing — able to grasp and communicate complex product capabilities clearly and credibly
- Prior experience in SaaS, fintech, banking, or payments companies at the enterprise level
- Excellent communication and storytelling skills, with a data-driven approach to decision making
- Experience working cross-functionally with sales, product, and engineering teams
- Bachelor’s degree in marketing, business, or a technical discipline (MBA or equivalent experience a plus)
- Familiarity with Bitcoin, blockchain, or crypto technologies and the broader digital asset ecosystem
What the job involves
- We are seeking a Director of Enterprise Marketing to lead strategic growth and partnerships for Blockstream’s Enterprise Business Unit
- This role will drive opportunities via media user acquisition, ecosystem integrations, and retail distribution across global markets
- You’ll work closely with marketing, product, design, dev, and executive teams to forge and manage partnerships that support long-term product adoption and revenue growth
- This position reports to the Chief Marketing Officer and works closely with product leads, marketing and comms teams
- Develop and own the enterprise go-to-market strategy across product lines, aligning marketing programs with business objectives
- Define and refine product positioning and messaging that differentiates Blockstream’s enterprise offerings within fintech, financial services, and payments ecosystems
- Collaborate with product management and engineering to understand and communicate technical value propositions to enterprise customers
- Partner with sales and business development to enable revenue growth, including demand generation, account-based marketing, and customer engagement initiatives
- Lead strategic campaigns and thought leadership initiatives that establish Blockstream as a trusted partner for enterprise Bitcoin and blockchain adoption
- Manage and mentor a small team of marketing professionals and external partners/agencies
- Track and report on marketing performance, pipeline impact, and market feedback to continuously optimize programs
Our take
Bitcoin’s blockchain shows great potential to form the future foundation of financial infrastructure. However, working in advanced areas such as Bitcoin mining, asset issuance, and the Lightning Network goes beyond the fundamental framework, and requires expensive assistance from blockchain engineers. Blockstream develops technology to make it easier for businesses and individuals to make use of the Bitcoin blockchain, opening it up to a wider range of users.
Blockstream's offerings include tech to help people utilize advanced technology within the Bitcoin blockchain, including microtransactions on the Lightning Network, enterprise-class Bitcoin miner hosting, and layer-2 digital asset issuance. The company also provides Blockstream Satellite, a technology that leverages satellites to stream blockchain transactions without the internet, preventing them from being disrupted by connection loss.
Whilst the technology Blockstream is facilitating access to already exists, the company has smartly recognized the inaccessibility of its advanced features, and found its niche in providing an easier way to work with the technology. The company has seen impressive growth too, recently acquiring several companies and expanding its name across borders and it shows no signs of slowing down any time soon.
Freddie
Company Specialist at Welcome to the Jungle
Insights
30% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Oct 2024
$210m
CONVERTIBLE
Jan 2023
$125m
CONVERTIBLE
Total funding: $621m
Company HQ
Downtown Menlo Park, Menlo Park, CA
Leadership
Erik Svenson
(Co-Founder & President)Prior to co-founding Blockstream in 2014, Erik spent over 4 years at Dan's Plan as COO. He was also a Finance & Strategy Consultant at various small and mid-sized companies as well as VP at AIG Investment.
Adam Back
(Co-Founder & CEO)Adam co-founded Bitcoin Standard Treasury Company in 2025 and serves as the company's CEO. He is also an independent Applied Cryptographer and has been an Owner & Consultant at Cypherspace Internet Security since 1997.
Michael Minkevich
(COO & President)Prior to joining Blockstream in 2024, Michael was a Tech CEO at Unfurl, a Technical Advisor at Blockchain Generation Ventures, and CEO at Intellectsoft.
Michael Golomb
(CFO)Michael is also the founder of FANVESTOR. Previously, he served as the Interim CFO at Space Perspective and as CFO at HyperloopTT.
Jeff Boortz
(CPO)Jeff previously spent 14 years at Google. While there, he held various roles, including Director and then Senior Director of Product Management.
Aleksey Skopenko
(CIO)Aleksey previously spent over 13 years at Acronis, as a Service Operations Manager and Director then Senior Director of Information Technology.
Peter Bain
(CMO)Peter joined Blockstream in 2024 as a VP of Consumer Products, moving into the role of CMO in 2025. He is also the co-founder of RenewH2O and previously co-founded BrightWater HDC.
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