Senior Manager of Marketing Analytics, Hungryroot
$144-180k
+ Equity
More information about location
Personalized grocery & recipe delivery service
Be an early applicant
Personalized grocery & recipe delivery service
101-200 employees
Be an early applicant
$144-180k
+ Equity
More information about location
101-200 employees
Company mission
To help make healthy eating easy, accessible, and joyful.
Role
Who you are
- The ideal candidate has extensive experience running marketing analytics at a growing company, loves data, forecasting, testing, and driving constant optimizations, and a no job too big, or too small attitude
- This individual is expected to be a technical individual contributor that understands and writes complex SQL queries
- Bachelor’s degree required. A focus on data science, statistics or another mathematical or scientific field preferred
- 5+ years of full-funnel analytics experience (experience within a growing eCommerce company and/or subscription DTC experience is a plus!)
- Passion for data with strong technical aptitude; proficiency writing complex SQL queries to pull data and build dashboards a must
- Highly analytical and strategic with proven ability to utilize data-driven insights to improve KPIs across acquisition and retention
- Advanced Excel skills, including budget modeling
- Ability to thrive in a role where juggling multiple priorities and tasks in a fast-paced environment is the norm
- A detail-oriented storyteller with a knack for breaking down complex ideas and communicating clear recommendations at all levels
- A motivated, collaborative, positive, proactive, and transparent attitude
- Passion for healthy living, brightening people’s days, and Hungryroot’s mission
What the job involves
- We’re looking for a Senior Manager, Marketing Analytics to build and scale the function at Hungryroot
- In this role, you’ll support both acquisition and retention with forecasting, spend allocation optimization, campaign performance, LTV predictions, multi-channel attribution, data-driven customer insights, and more
- You’ll also play a critical role in analyzing and optimizing our physical product assortment
- This player-coach will both develop a holistic framework for a data-backed understanding of end-to-end marketing efforts and make suggestions to optimize the marketing work we do
- Important: This is a hands-on role
- Represent marketing analytics in cross-functional projects and planning discussions including the marketing inputs to financial planning
- Serve as a primary source of analytic oversight within marketing, identifying opportunities, inconsistencies, and dependencies within the data
- Work with stakeholders to improve all aspects of analytics within Hungryroot from data storage to sharing insights with the broader team
- Serve as a thought partner and analytic/strategic support for channel owners within the digital team (CRM, TV, Paid Social) and marketing/creative teams
- Maintain a holistic view of overall growth to support the leadership team; Collaborate cross-functionally with Finance and Enterprise leaders to forecast business KPIs
Our take
Hungryroot is a grocery and meal kit service looking to revolutionize the end-to-end grocery experience. Its platform uses proprietary AI tech to personalize and predict grocery orders, whilst helping customers meet personal goals like trying new foods or losing weight.
The grocery market has historically been resistant to digitization, but as it begins to get on board with eCommerce there’s real space for innovation. An efficient and predictive grocery solution like Hungryroot is certainly unique, and possibly highly attractive in a market where speedy and personalized service remain customer priorities.
Especially promising is Hungryroot’s strong customer retention figures, which puts it in good stead. It has rapidly expanded despite challenges such as labor shortages, supply chain disruptions, and inflation. By placing a continued focus on customer experience, it has the chance to continue growing in the coming years.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
38% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Jun 2021
$40m
SERIES C
Mar 2018
$22m
SERIES B
Total funding: $79.1m
Company benefits
- Remote Work Optional: Work from home, work from our NYC office, work from anywhere, you decide!
- Medical, Dental, and Vision benefits
- Unlimited vacation policy
- Monthly Hungryroot credit
- Universal paid parental leave
- 401k
- Commuter benefits
Company values
- Proactive
- Positive
- Transparent
Company HQ
Flatiron District, New York, NY
Articles
Leadership
Ben McKean
(Founder & CEO)Co-founded and was CEO at Savored, which was acquired by Groupon. Became VP and General Manager of Groupon for nearly three years, before founding Hungryroot in 2015. Founded Every in 2023.
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