VP of Marketing, Cyware
Threat intelligence automation solution
Open for applications
Threat intelligence automation solution
201-500 employees
Open for applications
201-500 employees
Company mission
Cyware's mission is to better predict and prevent attacks through cyber fusion and a collective defense.
Role
Who you are
- Bachelor’s degree in Business, Marketing, or other related field
- Master's in marketing or an MBA would be a plus
- Minimum of 8+ years of hands on marketing experience
- In-depth experience in and knowledge of the Cybersecurity industry
- Proven experience as a marketing leader of a team of individuals to accomplish common goals
- Must be able to work with teams that are spread across multiple geographies
- Must have exceptional verbal and written communication skills
- Must be able to manage marketing databases, social media, and advertising campaigns
- Proven ability to manage multiple projects at once while meeting deadlines
- Ability to collaborate with cross-functional teams
- Up to speed with current marketing techniques and best practices (including digital)
What the job involves
- Take on full departmental responsibility of Marketing for the company including Demand-gen, Product Marketing, Media/Public Relations, Marketing Ops, Partner Marketing, Content, Events, etc
- Plan and execute the overall marketing strategy for the organization ensuring that it successfully captures the attention of our target buyers
- Participate in the development of branding and corporate identity initiatives that sets Cyware apart from the competition
- Become the thought leader behind all content for the company’s online presence, and editorial design
- Work closely with cross functional teams like the product team and sales team to keep cohesion/consistency throughout the customer’s buying journey
- Maintain professional/technical knowledge of our company and the industry we operate in by attending educational workshops, reviewing professional publications, establishing personal networks, etc
- Manage existing marketing team, while consistently evaluating new ways to increase efficiency and grow the team
- Find innovative and new ways to connect with our target audiences in a way that gets them excited about our products
- Build relationships with media and stakeholders through creative PR efforts
- Be aware of relevant changes to the market, consumer trends, and the activities of competitors, in order to adjust our marketing plan if necessary
- Conduct market research and implement new strategies based on findings
- Prioritize marketing projects and allocate resources appropriately
- Report on the effectiveness of marketing campaigns using KPIs and other metrics to identify ROI of our marketing efforts
- Manage the marketing budget for the entire company and measure marketing campaign costs
- Participate in quarterly and annual planning of the company’s goals and objectives
- Create reports and presentations for the executive team that show the overall effectiveness of all marketing efforts
- Forecast and manage ongoing hiring needs for the Marketing department
Our take
The rise of digital threats, such as ransomware, has resulted in a huge necessity for digital threat intelligence. However, data collection has not yet been innovated on this, resulting in the success of a service being dependent on the laborious task of sifting through massive amounts of data.
Cyware provides an open-source threat intelligence package that automatically collects and analyses cyber-threat data. This provides an efficient and accessible solution for security analysts to tackle threat intelligence challenges. Ultimately, it allows them to focus on acting on resolutions, rather than analyzing the data to find solutions manually.
Whilst many software companies provide cyber intelligence analytic solutions, the open-source nature of Cyware allows security analysts to collaborate. As a result, the startup provides a means to identify and prevent malicious hacking at an unprecedented rate.
Steph
Company Specialist at Welcome to the Jungle
Insights
-16% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Jun 2023
$30m
SERIES C
Mar 2021
$30m
SERIES B
Total funding: $73m
Company benefits
- Paid company holidays
- 401k plan
- Work from home opportunities
- Medical, dental, vision, prescription coverage
- Accrued PTO
- Phone & internet stipend
- Education reimbursement
- Short & long-term disability
- Life insurance & AD&D coverage
Company HQ
Newport, Jersey City, NJ
Leadership
Anuj Goel
(CEO )Worked at Citi for nearly 8 years, becoming Head of Global Cyber Strategy in 2013. Current Advisor for the Cyber NYC Inventors to Founders Initiative, and Senior Advisor for CSCSS.
Akshat Kumar Jain
(CTO)Spent 3 years as a Senior Software Engineer at STMicroelectronics, then became a Computer Scientist, and later a Program Manager at Adobe. Was a Director at Oracle India before co-founding Cyware.
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