Performance Marketing Manager, HeliosX
Germany
2 days a week in office (Central London )
Profitable HealthTech, multiple sites delivering medicine and skincare to users in US + UK
Job no longer available
Profitable HealthTech, multiple sites delivering medicine and skincare to users in US + UK
201-500 employees
Job no longer available
2 days a week in office (Central London )
201-500 employees
Company mission
Creating a more confident world, where everyone can take control of their health to lead happier and healthier lives.
Role
Who you are
- We’re looking for an ambitious, experienced B2C Performance Marketing Manager with a proven track record managing a sizable budget within a startup or scale up environment
- Our ideal candidate will be extremely analytical, data-driven, collaborative, and ready to roll up their sleeves
- German fluent speaker (where you’re based currently is less important!)
- 4+ years of professional experience managing performance marketing channels, with at least 2 in D2C high performance environments
- Very strong knowledge of paid social acquisition channels. In this role you will be working as a strategist and individual contributor
- Success driving experiments to improve LTV or significantly reduce CPA to meet LTV/CAC targets
- You have worked closely with brand and/or creative teams to develop ad concepts and hooks that are highly effective
- You’re highly analytical and data-driven! Sometimes maybe even too much. And you’re able to draw insights from ongoing analysis and connect them to customer problems/needs
- Above all, you’re growth-minded and known for solving performance challenges as they come. You don’t know it all, but you’re a fast learner. When you don’t have all the answers in front of you, you’re resourceful to seek them. You have good days and bad days, but the performance improvement journey keeps you energised and motivated
What the job involves
- Over the next five years, you’ll support our goal to become a world-leading healthcare partner, deepening our customer relationships, expanding into new countries, and diversifying our product portfolio to treat more conditions
- You’ll be part of helping more people access prescription treatments and, most importantly, making personalised care better, quicker and easier for everyone
- Own the end-to-end performance of 2+ marketing channels. Paid search and paid social to start, but then expanding out as we grow
- Execute our acquisition strategy in Germany, with a strong focus on LTV/CAC optimisation on a weekly basis
- Report on weekly performance, including insights, actions and experiment results to the wider growth department and close collaborators
- Strive to stay on top of new trends, beta access to products on Meta/Google, creative concepts, tools, and more. We have a thriving experimentation culture and we want you to be an active contributor to it!
- Obsess over competitors’s ads and general paid social trends to create inspiring briefs for the creative team and contribute to the periodic brainstorming sessions
- Leverage our marketing analytics tool (Amplitude) to evaluate the end-to-end customer experience across paid social campaigns to identify opportunities for the CRO team. Think funnels, campaign performance and trend analysis, all paired with relevant customer insights
- Produce your own quarterly forecasts and roadmaps, and share them with senior leadership
- This is a full time, permanent role based in the UK, with a hybrid working arrangement (our offices are in Central London and we're ideally looking for two days per week on site)
Salary benchmarks
Our take
Generally speaking, the healthcare sector is slow to adopt new technologies. HeliosX bucks the trend, having been founded in 2013 to provide quicker, convenient access to medications through the use of cutting-edge tech.
HeliosX aims to improve the quality, accessibility and affordability of healthcare across the UK, US and Europe. With millions of customers worldwide, it operates across the medical, dermatology, and nutritional supplement sectors through its top-selling brands and products - Dermatica (personalised skincare brand), MedExpress (telepharmacy), Levity (prescription weight loss), ZipHealth (online medical consultations & pharmacy) and their men's health brand, RocketRx.
HeliosX has seen its global revenue rocket from £60m to £180m between 2023 and 2024. This growth is impressive for a company that's had no external funding, and it aims to accelerate its expansion in 2025 by moving into new territories.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
62% female employees
34% employee growth in 12 months
Company
Employee endorsements
Team energy
"Empathic and energetic team is what makes you feel good when you go to work Monday morning. Imagine how important it is if you work remotely! And I..."
Company benefits
- Monthly Socials
- Health Insurance
- Gym discount
- Flexible working
- £1,000 Annual Learning and Development budget
- Audible Subscription
- Pension Contribution
- 25 days holiday + UK Bank holidays
- Free HeliosX Products
Company values
- Build Team Excellence
- Putting Customers First
- Today Not Tomorrow
- Thinking Differently
- Act Like an Owner
- Keep it Simple
- Do More With Less
- Communicate Candidly
Company HQ
London, UK
Leadership
Dwayne D'Souza
(Founder & Chairman of the Board)After graduating from the University of Cambridge and gaining experience as a Software Engineer and later in Algorithmic Trading, Dwayne founded HeliosX in 2013.
Stuart Peak
(CEO)Share this job
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