Lead Copywriter, Resident
$70-97k
Mattress and home furnishings retailer
Job no longer available
Mattress and home furnishings retailer
501-1000 employees
Job no longer available
$70-97k
501-1000 employees
Company mission
To create and sell inspiring home improvement products, giving consumers better access to great new items that fill them with joy.
Role
Who you are
- 5+ years experience in a professional writing role
- Experience owning copywriting process from beginning to end, with minimal oversight
- A strong, diverse writing portfolio
- Strong editorial judgment and writing ability
- Experience with A/B Testing and Data Driven Copy
- Familiarity with AI Tools and how to best leverage them
- Ability to balance multiple projects simultaneously and prioritize your workload
- Capable of working independently and as part of a team
- Familiar with entrepreneurial and tech-driven creative environments
- The ideal candidate will be highly creative and have a proven track record of using their imagination to create original content
What the job involves
- Resident is looking for a Lead Copywriter to join our growing Creative team
- In this role, you will own the creative copywriting process from beginning to end and have full ownership of editing all copy and ultimately, the end product
- Tight organization skills, and the ability to have big ideas and execute them creatively, will enable our ideal candidate to grow and develop in this new and exciting role
- In this role, you will collaborate and support Resident’s creative team and work towards the evolution of our brand voice across multiple brands through product launches, digital product, marketing channels, physical experiences, packaging, and more
- Own the creative copywriting process from beginning to end, with minimal input from others, including all editing and owning the end product
- Use imagination to create original content
- Ensure clear, and recognizable tone of voice across multiple distinct contemporary customer-facing brands
- Write clear, creative copy for web content, digital ads, promotional materials, retail signage, and other marketing collateral
- Support A/B Testing & Data Driven Copy with CRM, Growth and Creative Teams
- Work across Retail, Amazon and Big Box to support retail marketing efforts
- Be strategically minded, providing a range of options for testing themes and positioning for various products and customers
- Collaborate closely with stakeholders to ensure consistent brand messaging, voice, and tone across all communication channels and products
- Be self-motivated and comfortable working in a dynamic environment with tight deadlines
- Ability to apply sound, independent judgment and discretion on matters of substantial importance to the company in performing duties, resolving complex problems, and interpreting policies and regulations
Our take
When somebody purchases a new home, they will have to browse across a vast range of retailers to prepare their house for comfortable living. This will often start with essentials such as bedding, but upon purchase, the customer will move on to focus on furnishing a different area of their property.
Resident provides a marketplace for the purchase of digitally native mattress brands in addition to other home products. For example, upon purchasing a mattress from the company, data is collected from the transaction and applied to recommend additional home products with a focus on premium quality and value.
The company has taken a unique approach to home product sales by focusing its brand on a specific product, which it can then use to gain insights into a customer and thus recommend other products. Its acquisition by Ashley Home provides Resident with ample opportunity to grow upon this idea, fostering expansion in its direct-to-consumer and wholesale businesses.
Freddie
Company Specialist at Welcome to the Jungle
Insights
11% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Jan 2021
$130m
SERIES B
Jan 2020
$12.5m
EARLY VC
Total funding: $169.2m
Company benefits
- Remote-first workplace
- Annual bonus potential
- Health, Vision & Dental Insurance
- HSA company contributions
- 401K with company match component
- “Take what you need” PTO
- Wellness benefits
- WFH office and cell phone/internet stipend
- A FREE MATTRESS plus an awesome Friends and Family discount!
Company HQ
Walnut, CA
Leadership
Eric Hutchinson
(Co-Founder)Having started their career as an Analyst at netLibrary and Providian Financial, they worked for a year at Washington Mutual Card Services and PayPal. They've also co-founded Home Value Protection, Madison Reed and DreamCloud.
Ran Reske
(Co-Founder)They worked as an EY Consultant for 2 years prior to 3 years as a Citigroup Analyst. They spent 6 years at Norwest Venture Partners before leaving in October 2015 to co-found Resident.
Craig Schmeizer
(Co-Founder)Co-Founder, Co-CEO and Co-Chairman of Finovance. Was a Payments Consulting Director for 3 years and had VP roles at HSBC, New York Life Insurance, Providian Financial, and JPMorgan Chase.
Share this job