Field Marketing Manager, Snowflake
$93-124.9k
Eligible to participate in Snowflake’s bonus and equity plan
Ability to travel up to 40%
3-5 days a week in office
Cloud data platform providing data warehouse-as-a-service for the cloud
Be an early applicant
Cloud data platform providing data warehouse-as-a-service for the cloud
1001+ employees
Be an early applicant
$93-124.9k
Eligible to participate in Snowflake’s bonus and equity plan
Ability to travel up to 40%
3-5 days a week in office
1001+ employees
Company mission
On a mission to mobilize the world's data.
Role
Who you are
- 4+ years of experience in marketing ideally within a B2B environment
- Bachelor’s Degree in Marketing, Communications, or related field
- Eagerness to learn about the Financial Services Industry and the challenges within the industry
- Experience in CRM tools such as, Marketo, Salesforce, wordpress as well as other office productivity and collaboration tools
- Proficiency with office productivity applications (e.g. Microsoft Office, Google Apps)
- Proven success in managing field marketing programs and relationships with large enterprise sales organizations
- Experience building and delivering field marketing campaigns, events, executive and key account programs and joint partner activity
- Demonstrated success in highly collaborative partnerships with other marketing and cross-functional leaders both inside and outside the company
- The experience and passion to think creatively and generate ideas on how to build robust and unique 1:1 and 1:many campaigns
- Excellent verbal, written, and interpersonal skills
- Data-driven, you have a grasp on crucial marketing KPIs and what levers to pull to optimize your campaigns to drive performance
- Hands-on execution ability with effective project management, time management, prioritization, organizational skills, accuracy in performance, ability to anticipate the needs of sales and detail-driven
- Exhibit initiative, a sense of teamwork, ability to multitask, optimistic, solution-oriented, approachable, and a "can-do" attitude
- Demonstrates creative spark as expressed in ideas for messaging, creative design, etc
- Able to work independently and dedicate a minimum of 40 hours/week
- Must be legally authorized to work in the United States without restriction
- Willing to submit to a background investigation, including verification of your employment and criminal history
- Ability to travel up to 40%
What the job involves
- Snowflake Inc. Is looking for a Field Marketing Manager focused on the Financial Services Industry, based in New York, Atlanta or Chicago
- As a Field Marketing Manager, you are responsible for supporting the Financial Services Industry sales team in developing and managing field-based demand generation programs and event campaigns to build awareness, drive and nurture leads, and accelerate opportunities to close
- This position will collaborate closely with Snowflake’s sales leaders, sales development, product management, channel partners and campaign marketing teams to plan and execute compelling activities
- In addition, you must successfully collaborate with our industry go-to-market team to prioritize industry-specific campaigns, as well as manage numerous projects simultaneously, in a fast paced, dynamic environment
- The ideal candidate is a proactive self-starter with a strong curiosity and eagerness to learn and explore
- You'll collaborate with key stakeholders to create event agendas and schedules, ensuring they align with product roadmaps, business priorities, and Snowflake’s broader vision
- You'll also partner closely with our North America field team to lead innovative account-based marketing initiatives that drive opportunities to close
- Identify NoAM Financial Services Industry market requirements/opportunities, develop Go-to-Market Strategies and ensure strong alignment with Sales and other cross-functional teams
- Own reporting and tracking of program pipeline and performance results tied to quarterly and annual targets
- Manage regional budgets, SFDC campaigns, and lead processes to meet operational targets and SLAs
- Own & drive execution within budget, logistics, timelines & vendor management
- Research, plan and maintain the financial services field marketing calendar of events including 3rd party industry conferences, Snowflake-driven physical event series, account-specific events, webinars and regional hospitality field events
- Manage logistics, execution, and communication of all planned events; event themes, work with outside vendors and Snowflake stakeholders, oversee fulfillment/inventory levels, manage events’ sales staffing
- Collaborate with the alliances organization on Snowflake’s strategic sponsorships and go-to-market execution plan at partner events
- Maintain direct alignment with sales team in terms of all pre and post event communication and planning, marketing-driven campaigns, and event promotion strategy
- Manage internal field and events communication between sales and marketing
- Evaluate all campaigns’ impact & ROI to determine the success and forecast for potential future investment
Our take
Developed as a fresh alternative to the archaic systems of data governance and information silos, Snowflake is a frictionless cloud data platform that removes the barriers preventing organizations of all sizes from unleashing the true value of their data.
The company equips organizations with a single, integrated platform that offers the only data warehouse built for the cloud; instant, secure and governed access to their entire network of data; and a core architecture to enable many types of data workloads, including a single platform for developing modern data applications.
Major competitors include Azure, SQL and AWS, and Snowflake has managed to keep ahead of the competition, cementing itself as a global force. Across its 1300+ partners, the company's cloud manages over 250PB of data (with more than 515 million data workloads running every day). Its continued focus on product R&D and partnership expansion have Snowflake well-positioned to manage itself amidst the competition.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 9 rounds)
Feb 2020
$479m
LATE VC
Oct 2018
$450m
LATE VC
Total funding: $1.4bn
Company benefits
- Comprehensive health insurance plans
- Health savings accounts
- Robust retirement plans
- Life and disability insurance
- Weekly online lunch and learns
- Virtual workout classes
- Ergonomic work-from-home equipment
- On-demand mental health and wellness programs
- Fertility benefits and family planning resources
- Generous time-off and various leave plans
- Onsite and Remote Work
- Employee discounts and pre-tax selections
- New hire equity + Employee Stock Purchase Plan (ESPP)
- Quarterly bonus or commission program
Company values
- Put Customers First - We only succeed when our customers succeed
- Integrity Always - Be open, honest and respectful
- Think Big - Be ambitious and have big goals
- Be Excellent - Quality and excellence count in everything we do
- Get It Done - Results matter. Work hard and smart
- Own It - Build our product and our company like it’s yours, because it is
- Make Each Other the Best - Treat people with kindness and respect
- Embrace Each Other's Differences - Accept and appreciate everyone from every walk of life
Company HQ
Bozeman, MT
Articles
Leadership
Benoit Dageville
(Co-Founder)Benoit, a leading expert in parallel execution and self-tuning databases, founded Snowflake after 10+ years at Oracle as a lead architect. He holds a PhD in Computer Science and has 270+ patents.
Thierry Cruanes
(Co-Founder)Thierry is a leading expert in query optimization and parallel execution. He has a PhD in Computer Science with a focus in Database Systems and is a named inventor on 200+ patents.
Salary benchmarks
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Diversity, Equity & Inclusion at Snowflake
- At Snowflake, embracing each others’ differences is a core value of our organization. We recognize and appreciate the importance of creating an environment in which all employees feel valued, included, and empowered to do their best work and bring great ideas to the table. Promoting the values of diversity and fostering an inclusive workplace culture takes each of us working together, caring deeply, and acting intentionally.
- Since Day 1, Snowflake and its culture belong to each of us, We “own it.” Owning it means we continually look for ways to improve and it’s in that spirit that our Diversity Council was formed. Our Council spans every functional area with an eye towards diverse representation across a range of demographics - 50% female, 50% persons of color, 21% LGBTQ, 7% persons with disabilities, and four generations. The Council narrowed in on three priority areas to focus our initiatives and impact positive change.
- 1. Enabling employee and community readiness by creating focus groups and using data to reveal deeper insights into our community and our specific needs and challenges to guide our future efforts and target initiatives.
- 2. Empowering employees’ voices by organizing outlets for conversation, spotlighting different employee stories, building mentorship programs, and supporting cultural inclusion.
- 3. Building external partnerships to broaden demographic representation in our candidate pipeline and educational partnerships to enable equitable opportunities for generations to come.
- As a company of action, we are committed to managing and measuring our forward progress around diversity and inclusion. And because we are a data company, the approach of gaining insights from the data, setting targets, measuring results, and iterating is in our DNA. We have put in place the foundational groundwork to ensure diversity, equity, and inclusion for right now and for the future of Snowflake.
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