Senior Events Manager, Xero
12 Month Contract
CA$65-110k
Permanent employees are eligible to participate in our annual bonus and equity (RSU) programs
Accounting software for small businesses
Be an early applicant
Accounting software for small businesses
1001+ employees
Be an early applicant
CA$65-110k
Permanent employees are eligible to participate in our annual bonus and equity (RSU) programs
1001+ employees
Company mission
To make life better for people in small business, their advisors, and communities around the world.
Role
Who you are
- You bring comprehensive experience in end-to-end event management, marketing project delivery, and event technology platforms
- A strong ability to influence stakeholders, negotiate vendor contracts, and collaborate across cross-functional marketing and sales teams
- You possess excellent written and verbal communication skills with a meticulous eye for detail across every aspect of event delivery
- Proven skill in managing complex budgets, analysing event performance data, and translating key learnings into strategic recommendations
- A background in adapting smoothly to changing priorities while balancing high-level strategy with hands-on execution
- Apply even if your experience isn't a perfect match! At Xero, we hire based on your skills, passion, and the unique perspective you can bring to enhance our culture and team
What the job involves
- As a Senior Events Manager, you will lead the strategy and end-to-end execution of Xero-led and sponsored events across Canada
- You will craft memorable event experiences—including CA Roadshows and Xerocon—that deepen our community's connection to our platform and align with broader business goals
- In this role, you will also act as a trusted advisor to key stakeholders and provide guidance and mentorship across the marketing team
- Your work will directly support brand presence and growth in the region
- By taking full ownership of event concepts, budgets, operational delivery, and post-event analytics, you will ensure our brand promise comes to life while continually raising the bar for event excellence
- You will join our North American Marketing Events team, working closely alongside local and global brand, sales, communications, legal, and finance partners
- We operate collaboratively to deliver cohesive go-to-market initiatives and meaningful event experiences for our accounting partners and small business communities
- Together, we combine strategic insight with operational precision to ensure every event delivers clear impact
- Planning and executing flagship Canadian events, including CA Roadshows, Xerocon, and external industry sponsorships
- Managing event budgets, venue selection, vendor contract negotiations, and on-site delivery across all workstreams
- Leveraging event technology platforms and evaluating performance data to deliver strategic post-event recommendations and ROI insights
- Optimising operational processes and frameworks to build consistency, efficiency, and scale across all regional event activities
- This is a full-time contract (maternity cover) position based in Canada
Our take
For a long time, high-quality financial services have been reserved for large-scale businesses. Xero solves this problem by giving small businesses, accountants, and bookkeepers access to best-in-class finance and accounting solutions.
Xero is one of the largest companies of its kind, with its promise to save time and effort for small business owners - who often don’t have in-house accounting teams - capturing interest and allowing the company to scale. It has a strong rival in Intuit QuickBooks, which offers similar services, but competes by being most effective for growing startups and having an incredibly simple user experience.
A series of acquisitions and partnerships, including the purchase of Instafile in 2018, have consolidated Xero’s market share. The company continues to add new integrations, such as with Vehocheck Workshop Manager, and the 2023-launched Beautiful Business Fund that will help small businesses accelerate growth.
Steph
Company Specialist at Welcome to the Jungle
Insights
3% employee growth in 12 months
Company
Company HQ
Te Aro, Wellington, Wellington
Leadership
Prior to Xero, she founded Boardlist and Joyus. She also served as the CEO of Polyvore and as a President of Asia Pacific and Latin America Operations at Google.
Salary benchmarks
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