Senior Product Manager, Mode Mobile
Growth
+ Equity
User rewarding software solution
Open for applications
User rewarding software solution
101-200 employees
Open for applications
+ Equity
101-200 employees
Company mission
To enable budget-conscious consumers to earn additional income from their everyday habits.
Role
Who you are
- 5+ years of experience in Growth Product roles for Gen Z social/community mobile apps, with ownership of revenue and product growth
- Experience shipping world-class products in a fast-growing startup
- A detail-oriented style, with a passion for digging into the details to create highly-effective designs; experience signing-off on designs and finished products
- Experience using qualitative and quantitative data to define your roadmap and review impact
- Experience owning and driving growth of core product metrics such as DAU, signups, and retention
- Experience creating localized, high-performing copy/messaging (e.g. push notifications, questions) for social apps
- A passion for digging into complex problems, breaking them down, and quickly identifying root causes/drivers
- Proven track record running high-velocity A/B testing and maintaining a structured experimentation backlog
- Experience partnering closely with Engineering to build and ship features
- Experience working cross-functionally with UA, Monetization, Design, and Data teams
- Experience building products with strong K-Factor and viral loops
- Experience working with Snap, Instagram, or TikTok acquisition funnels preferred
- Alignment with our core values:
- Accountable: You take ownership of your responsibilities, demonstrating trustworthiness and self-discipline. You are consistent in your work, transparent in your actions, and communicate effectively. You follow through on commitments and strive for continuous improvement
- Action-driven: Identify what is most important, agree on scope, execute in a timely manner, and drive the greatest impact. You take initiative, roll up your sleeves, and get things done
- Caring: You genuinely care about yourself and others, our business and craft, our mission and vision, and are passionate in heart and mind. You understand the importance of our team and strive to create a positive, supportive work environment
- Curious: You focus on the ‘why,’ learn and expand your knowledge, explore new ideas, and generally make things better. You're a lifelong learner with a thirst for knowledge and a constant desire to improve
- Thorough: Your work is thoughtful, impactful, timely, accurate, and complete. You pay attention to detail, are meticulous, and ensure quality work and compliance
What the job involves
- Own and scale NGL’s revenue, funnels, and lifecycle growth by turning traffic into durable, monetizable user behavior. You will run growth as a system…from acquisition through retention…while protecting the viral mechanics that make NGL work
- This role is measured in metrics shipped, not features shipped
- This role reports directly to the General Manager - NGL and will develop strategy and roadmap, rally the team, oversee execution, and analyze the results. You will work cross-functionally with Monetization, Paid UA, Engineering, Design, and Data, and you will own feature rollout end-to-end in partnership with Engineering
- Define the product strategy & roadmap
- Your primary responsibility will be to define the product strategy for NGL to increase sharing, signups, and revenue
- Translate the strategy into a roadmap of rigorous, high-quality PRDs. You are expected to sweat every detail of your PRDs, features, and ideas ensuring every one is well-crafted and impactful
- Collaborate with Product Marketing to define high-performing copy and push
- Collaborate with the Monetization team to uncover and test improvements to app monetization
- Grow and refine the product and design backlog by prioritizing against short- and long-term value
- Rally the team
- Use documents, presentations, and 1:1s to help the NGL team (Eng, Design, Data) completely understand the product strategy and roadmap – ensuring they understand what success looks like and how we plan to get there
- Work with Engineering Management to create PRDs, epics, and stories that align to deliver projects, and enter them into the sprint
- Keep the broader company informed about the direction and performance of NGL
- Analyze performance
- Leverage qualitative and quantitative learnings to develop a deep intuition for what is important to our users, and use that to drive our roadmap and help shape the overall business unit strategy
- Collaborate with the Data team to design and execute experiments, analyzing results to uncover actionable insights that drive product iteration and feature development
- Be the expert of customer needs, pain points, and desires
- Conduct user experience research, in conjunction with customer service and marketing teams
Our take
Mode Mobile delivers a pioneering approach to gamification in its flagship product, Mode Earn Phone, as well as its rewards-based Mode Earn App. Customers can acquire this smartphone at a budget-friendly price point, allowing them to utilize it as they would any other mobile device while also offering the potential to earn upwards of $1,000 annually through various interactive methods.
In a digital environment increasingly saturated with gamified applications, Mode Mobile has set itself apart by applying this concept to an entire mobile device. Since its inception in 2020, the company has rapidly attracted a substantial user base, numbering in the millions. The trajectory of its user base growth is closely watched, as it presents a groundbreaking shift in the way mobile devices are used and valued.
While Mode Mobile's strategy may raise eyebrows due to its potential to further increase mobile device usage and data entry, proponents argue that given the extensive time users spend on their devices and the wealth of data generated, it's a logical step to leverage these activities for financial gain. With a strong start, Mode Mobile can gear up to expand its team and introduce additional products, setting sights on disrupting the entire mobile market.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-26% employee growth in 12 months
Company
Funding (1 round)
May 2025
$1m
EARLY VC
Total funding: $1m
Company HQ
Near North, Chicago, IL
Leadership
Dan Novaes
(Co-Founder & CEO)Previously Dan co-founded MobileX Labs and Nativ Mobile where he served as CEO at both companies. He was also a Contributor at Inc. Magazine, Forbes and Entrepreneur Media and worked in Growth at Facebook.
Kiran Panesar
(Co-Founder & CTO)Kiran previously co-founded MobileX Labs and Nativ Mobile where he served as CTO at both companies. He also founded adappt Designs where he served as a Programmer.
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