Senior Account Based Marketing Manager, Snowflake
$148-206.8k
+ Bonus & Equity plan
3 days a week in office (Menlo Park, CA)
AI Data Cloud for data sharing and app building
Open for applications
AI Data Cloud for data sharing and app building
1001+ employees
Open for applications
$148-206.8k
+ Bonus & Equity plan
3 days a week in office (Menlo Park, CA)
1001+ employees
Company mission
On a mission to mobilize the world's data.
Role
Who you are
- This role is best suited for a results-driven high-achiever with shown ability to develop B2B marketing programs on the strategic and tactical level
- 4+ years of prior marketing experience including 1:1 ABM experience
- Strong analytical skills, capable of discerning and interpreting data and reporting to the business; and experience using Sigma, Tableau, Excel, Streamlit, or equivalent tools
- Experience using Salesforce, Adobe Experience Manager, Bombora, Demandbase or equivalent tools
- The experience and passion to think creatively and generate ideas on how to build unique 1:1 and 1:few campaigns, as expressed in ideas for messaging, targeting, creative design, etc
- The experience and passion to evolve marketing programs based on performance data analysis, feedback from sales and cross-functional partners, and understanding of our business and nuances of large accounts/B2B sales cycles
- The experience and passion to solve problems, collaborate with cross-functional business teams, and leverage data to drive decision making
- Maniacal attention to detail, strong project management skills, enthusiastic curiosity, resourceful get-it-done orientation
- Experience with AI algorithms/techniques, machine learning, data science, or Snowflake
- Ability to adapt and work successfully in a fast-paced, ever-evolving environment with competing priorities
What the job involves
- Snowflake is looking for a data-driven Senior Account Based Marketing Manager like yourself to come aboard and be part of our team
- You will be targeting our base of strategic accounts in the Advertising, Media, Entertainment, & Communications/Tech industry with boutique 1:1 campaigns and strategic 1:few campaigns, and will gain experience in best-of-class integrated ABM
- As a Senior Account Based Marketing Manager, you will be responsible for handling a portfolio of multi-touch, multi-channel marketing programs that support the company’s revenue goals across all stages of the customer lifecycle for a set of assigned strategic accounts
- You will be responsible for aligning yourself with the sales organization and helping them target their most important accounts in a productive and effective way, optimizing for performance each step of the way
- Build and execute high-impact ABM programs that drive deal acceleration, increased growth, and cross-sell/upsell revenue opportunities
- Create personalized digital landing pages and launch multi-threaded paid social with tailored messaging by account and target audience
- Collaborate closely with Sales, Field Events, Demand Generation, and Solution Product Marketing teams for strategies around account-specific research, events, mailers, and follow up programs
- Measure and report data, insights, KPIs regularly to the business
- This role will report to the Senior Manager of the Majors ABM team
Our take
Developed as a fresh alternative to the archaic systems of data governance and information silos, Snowflake is a frictionless cloud data platform that removes the barriers preventing organizations of all sizes from unleashing the true value of their data.
The company equips organizations with a single, integrated platform that offers the only data warehouse built for the cloud; instant, secure and governed access to their entire network of data; and a core architecture to enable many types of data workloads, including a single platform for developing modern data applications.
Major competitors include Azure, SQL and AWS, and Snowflake has managed to keep ahead of the competition, cementing itself as a global force. Across its 1300+ partners, the company's cloud manages over 250PB of data (with more than 515 million data workloads running every day). Its continued focus on product R&D and partnership expansion have Snowflake well-positioned to manage itself amidst the competition.
Freddie
Company Specialist at Welcome to the Jungle
Company
Funding (last 2 of 9 rounds)
Feb 2020
$479m
LATE VC
Oct 2018
$450m
LATE VC
Total funding: $1.4bn
Company benefits
- Comprehensive health insurance plans
- Health savings accounts
- Robust retirement plans
- Life and disability insurance
- Weekly online lunch and learns
- Virtual workout classes
- Ergonomic work-from-home equipment
- On-demand mental health and wellness programs
- Fertility benefits and family planning resources
- Generous time-off and various leave plans
- Onsite and Remote Work
- Employee discounts and pre-tax selections
- New hire equity + Employee Stock Purchase Plan (ESPP)
- Quarterly bonus or commission program
Company HQ
Bozeman, MT
Leadership
Benoit Dageville
(Co-Founder)Benoit, a leading expert in parallel execution and self-tuning databases, founded Snowflake after 10+ years at Oracle as a lead architect. He holds a PhD in Computer Science and has 270+ patents.
Thierry Cruanes
(Co-Founder)Thierry is a leading expert in query optimization and parallel execution. He has a PhD in Computer Science with a focus in Database Systems and is a named inventor on 200+ patents.
Sridhar Ramaswamy
(Chief Executive Officer)Sridhar joined Snowflake in 2023 via the Neeva acquisition as SVP of AI and later became CEO. He co-founded Neeva and previously led Google’s Ads business, growing it from $1.5B to $100B.
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