Senior Growth Marketing Manager, Sprig

$160-180k

+ Competitive Employee Equity

Salesforce

Hubspot

Google AdWords

Senior and Expert level

San Francisco Bay Area

4 days a week in office

User research and real-time analytics platform

Job no longer available

User research and real-time analytics platform

201-500 employees

B2BArtificial IntelligenceBig dataAnalyticsSaaSData Analysis

Job no longer available

$160-180k

+ Competitive Employee Equity

Salesforce

Hubspot

Google AdWords

Senior and Expert level

San Francisco Bay Area

4 days a week in office

201-500 employees

B2BArtificial IntelligenceBig dataAnalyticsSaaSData Analysis

Company mission

To help product managers, user researchers, and growth marketers uncover customer insights in real time so they can make informed product decisions, faster.

Job

Company

Role

Who you are

5+ years of experience in growth marketing, demand generation, or digital marketing within a B2B SaaS company, with a proven track record of driving pipeline and revenue impact
Deep expertise in paid digital acquisition (Google Ads, LinkedIn, retargeting) and conversion rate optimization, with a data-driven approach to improving performance
Hands-on experience planning and executing virtual events and webinars that generate high-intent, sales-qualified pipeline
Proficiency in marketing automation tools like HubSpot, Clay, and Salesforce, with the ability to build and optimize lead flows, scoring models, and nurture campaigns
Strong problem-solving and growth mindset, continuously experimenting and optimizing to unlock new opportunities for pipeline growth
Highly collaborative team player, effectively partnering across the GTM organization (Sales, Customer Success, and Marketing) to align on shared goals and drive impact
Excellent project management skills, with the ability to prioritize, execute, and iterate quickly in a fast-paced, cross-functional environment

What the job involves

We’re seeking a Senior Growth Marketing Manager to help us drive pipeline growth through digital marketing, growth loops, and virtual events
This is a unique opportunity to be a high-impact, early member of the marketing team at Sprig
Reporting directly to our Head of Marketing, you’ll work cross-functionally with sales, product marketing, and lifecycle teams to build and optimize programs that generate high-quality marketing-sourced opportunities and accelerate revenue growth
Contribute to marketing-sourced opportunities and pipeline targets per quarter
Scale automated outbound program that contributes to marketing sourced opps
Execute virtual events per month to generate sales-qualified leads and pipeline
Increase in performance marketing conversion rates and lower cost-per-opportunity with key target accounts and personas
Improve website conversion rates by 15% through CRO initiatives
Enhance lead scoring models and optimize marketing-sales alignment to improve pipeline velocity

Our take

Designed to make product research and analyzing qualitative data faster and more thorough, Sprig (formerly UserLeap) is an AI-powered technology platform. Its tools are trusted by teams of 1 to 10,000, included a whole host of innovative companies, including Square, Dropbox and Adobe.

The company was conceived after a product manager noticed how difficult it was to obtain rich customer insights at a quick enough pace to help influence product development. What makes Sprig unique is that its research is continuous and in-the-moment, meaning product managers can see their customer insights at all times. Users can deploy a range of their ‘micro surveys' to better understand their clients and access powerful AI analysis for video interviews.

Sprig has backing from top investors like az16 and Accel, and is using its 2022 funding to expand the service line, accelerate the roadmap and invest in more integrations and partnerships. This puts the company on track to continue its upwards trajectory, especially as it saw a revenue growth of 300% in 2022 alone.

Steph

Company Specialist at Welcome to the Jungle

Insights

Top investors

115% employee growth in 12 months

Glassdoor (4.4)

Company

Funding (last 2 of 3 rounds)

Jun 2021

$38m

SERIES B

Dec 2020

$16m

SERIES A

Total funding: $58m

Company benefits

Competitive Salary
Competitive Employee Equity
401K Program
Medical, Dental, and Vision Benefits
Additional Wellbeing Benefits
Generous Paid Time Off
Paid Parental Leave
Hardware & Software
Work from Home Equipment Stipend
Professional Development Stipend
Flexible Work Options
Access to Sprig Offices
Company Events

Company HQ

Financial District, San Francisco, CA

Leadership

Ryan Glasgow

(CEO)

Ryan has deep experience scaling companies from early stage to successful exit having been a team member at Weebly (acquired by Square) and Vurb (acquired by Snapchat).

Salary benchmarks

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