Lead Data Analyst, Salesforce
$133.4-183.5k
World's leading CRM provider
Be an early applicant
World's leading CRM provider
1001+ employees
Be an early applicant
$133.4-183.5k
1001+ employees
Company mission
To empower companies to connect with their customers in a whole new way.
Role
Who you are
- The ideal candidate thrives in a collaborative environment, is skilled in advanced analytics, and is passionate about using data to shape impactful digital experiences
- Bachelor’s degree in Computer Science, Statistics, Mathematics, Marketing, or a related field
- 5+ years of experience in data analysis, with a focus on digital marketing and web analytics
- Proficiency in tools like Google Analytics (GA360 preferred), Tableau, and Looker Studio for analysis and visualization
- Experience working with large-scale websites (50,000+ pages), audience acquisition and user journeys
- Advanced skills in data processing, including merging datasets, data cleansing, and deduplication
- Proficiency in scripting languages such as Python to automate data processing and workflows
- Strong understanding of testing methodologies and tools (e.g., Optimizely, Content Square)
- Familiarity with tag management systems and analytics implementation practices
- Excellent problem-solving skills with the ability to synthesize data into actionable insights
- Strong communication and collaboration skills to influence cross-functional teams
Desirable
- Experience with Demandbase analytics or account-based marketing strategies
- Familiarity with Salesforce tools and holistic marketing software stacks
- Knowledge of SEO, SEM, and social media analytics
- This role is pivotal in advancing our digital growth marketing efforts, fostering a data-driven culture, and driving measurable business impact
What the job involves
- We are seeking a strategic and analytical Data Analyst to support data-informed decisions that optimize the digital marketing funnel through our corporate website
- This role is instrumental in delivering actionable insights, analysis, and recommendations to enhance website performance and support growth marketing initiatives
- You will work with large, complex datasets, harmonizing data from multiple sources to uncover trends and opportunities, and translate findings into strategies that fuel business growth
- Analyze large datasets from diverse sources, including Google Analytics, Google Search Console, Salesforce, and internal systems, to extract meaningful insights
- Deliver recommendations to optimize the digital marketing funnel, enhance website performance, and support strategic business goals
- Develop dashboards and visualizations using tools like Tableau, Looker Studio, or Google Sheets to communicate findings effectively to stakeholders
- Merge, normalize, and harmonize data from multiple sources to create comprehensive datasets for analysis
- Automate data processing tasks using Python or similar scripting languages to ensure timely and accurate reporting
- Collaborate with IT and analytics teams to ensure the integrity and accuracy of digital data
- Serve as a key advocate for data-driven decision-making within the organization
- Lead regular reporting on digital performance, ensuring alignment with marketing goals
- Partner with internal teams to provide insights that inform content strategies, user experience enhancements, and marketing campaigns
- Collaborate on testing strategies, including A/B testing and multivariate testing, to measure the impact of optimizations
- Analyze quantitative and qualitative data to identify opportunities for improving website performance
Our take
Salesforce is a global cloud computing company, best known for its on-demand, comprehensive customer relationship management (CRM) solutions. The company was launched to mitigate the doubts that business owners felt regarding third party companies holding their data.
By providing essential, customer-oriented CRM software, Salesforce places itself at the heart of digitised businesses. Furthermore, by building out its AI capabilities, the company removes the complexity of AI, enabling any business to deliver smarter, personalised and more predictive customer experiences.
Due to the continued innovation offered by the company, over 150,000 companies, both big and small, are growing their business with Salesforce today. Despite a tumultuous 2023 filled with activist investors, a boardroom shake-up and the unprecedented step-down of Co-CEO Bret Taylor, Salesforce continues to close several acquisition deals and managed to drive up its stock value by 96% from the end of 2022 to 2023.
Steph
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
-8% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Jun 2001
$46.9m
SERIES D
Nov 1999
$13.2m
SERIES C
Total funding: $64.5m
Company benefits
- With 9 standard holidays and four floating holidays, you get a total 13 paid days off each year
Company values
- Trust - We earn the trust of our customers, employees, and extended family through transparency, security, compliance, privacy, and performance. And we deliver the industry’s most trusted infrastructure
- Customer Success - So we champion them to achieve extraordinary things. We innovate and expand our business offerings to provide all our stakeholders with new avenues to achieve ever greater success
- Innovation - Our customers’ input helps us develop products that best serve their business needs. Providing continual technology releases and new initiatives gives our customers a competitive advantage
- Equality - We believe everyone should be seen, heard, valued, and empowered to succeed. Hearing diverse perspectives fuels innovation, deepens connections between people, and makes us a better company
- Sustainability – We are committed to bringing the full power of Salesforce to accelerate the world’s journey to net zero
Company HQ
Financial District, San Francisco, CA
Articles
Leadership
Marc Benioff
(Chair & CEO)Previously Senior Vice President at Oracle Corporation for 13 years.
Parker Harris
(CTO)Previously worked as a Software Engineer for over six years. Harris also co-founded Left Coast Software.
People progressing
Joined as Recruiting Director - Futureforce University Recruiting, EMEA, and was promoted to Senior Director - EMEA & LATAM Recruiting, Futureforce after 3 years, and then again to Senior Director - Recruiting after 2 years. Now serve as COO - Employee Success EMEA.
Salary benchmarks
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Diversity, Equity & Inclusion at Salesforce
- Our goals:
- 50% of our U.S. employees will be made up of underrepresented groups (Women, Black, Latinx, Indigenous, Multiracial, LGBTQ+ employees, People with Disabilities, and Veterans) by 2023
- Double the U.S. representation of Black leaders (VP+) and increase our representation of underrepresented minority (Black, Indigenous, Latinx, and Multiracial) leaders by 50% by 2023
- 50% increase our U.S. representation of underrepresented minority (Black, Indigenous, Latinx, and Multiracial) employees by 50% by 2023
- We’ve met our representation goal nearly a full year early – today, 50.7% of our U.S. employees are members of underrepresented groups
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