User Acquisition Manager, IDT
App Campaigns
$70-95k
Office located in Newark, NJ
Communications & payment services
Be an early applicant
Communications & payment services
1001+ employees
Be an early applicant
$70-95k
Office located in Newark, NJ
1001+ employees
Company mission
To provide innovative communications and payment services for consumers and businesses on a global scale.
Role
Who you are
- 1+ year managing paid campaigns in a UA or growth role
- B2C App acquisition experience needed
- Hands-on experience with paid social platforms such as Meta, TikTok, and Snapchat
- Strong analytical mindset with the ability to analyze performance data and turn it into clear optimization decisions
- Fluent in English (Spanish will be a plus); written and spoken
What the job involves
- We are looking for a hands-on Junior User Acquisition Manager to support our marketing team
- In this role you will assist in executing and scaling paid campaigns across multiple digital channels, helping grow the user base for two of our flagship apps, Boss Money and Boss Revolution
- This is a great opportunity for someone looking to develop their UA skills through smart strategy, continuous testing, and data-driven optimization
- Support the execution of paid campaigns across multiple channels, including Google Ads, Meta, TikTok, Snapchat, Reddit, X and others, assisting with strategy, setup and daily optimization
- Help develop and execute channel strategies to contribute to user acquisition targets (CPI, CPA, ROAS)
- Analyze the full performance funnel from ad impression through install, activation and downstream conversions, connecting paid media inputs to outcomes that inform budget and optimization decisions
- Support creative testing from concept to completion, executing A/B tests and helping establish a structured testing framework
- Monitor and measure creative performance to evaluate how UA optimizations and changes influence results
- Identify areas of improvement by analyzing performance data and converting insights into clear actions
- Support the day-to-day collaboration with designers and creative teams to ensure ad assets are aligned with each app's messaging and audience
- Continuously seek to learn and experiment with new channels, optimization strategies and creative concepts, staying ahead of the latest trends in mobile user acquisition
- Experience or interest in leveraging AI tools to support day-to-day marketing tasks, from creative production and copywriting to campaign workflows and performance analysis
Our take
Founded in 1990 by serial entrepreneur Howard Jonas, IDT Corporation specializes in fintech and communications services. Over the last few decades, the company has launched a portfolio of brands, including IDT Global and net2phone.
IDT offers payment and communication services to businesses and consumers alike. It now boasts a turnover of over $1 billion a year, which is a testament to its industry impact.
The company has benefited massively from its agility and its ability to evolve alongside technology. For example, it acquired Leaf Global, signalling a new move into the world of Web 3.0. This indicates a notable and timely shift in strategy for the company.
Steph
Company Specialist at Welcome to the Jungle
Insights
-3% employee growth in 12 months
Company
Company benefits
- Flexible Working Arrangements & Convenient Work Locations
- Health, Dental, Vision & 401k
- Tuition Reimbursement Program
- Professional Growth & Autonomy
- Generous Paid Vacation & Sick Time
- Coffee, Breakfast, & Games In-Office
- In-Office Gym & Recreational Leagues
Company HQ
Central Business District, Newark, NJ
Leadership
Howard Jonas
(Founder & Chair)Served as the company's CEO for 10 years. Is also Director of Starz Media and the founder of Genie Energy.
Salary benchmarks
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