Vice President of Business Development, Epsilon
Media & Travel
$176.3-293.8k
More information about location
2+ days a week in office (El Segundo, CA)
Outcome-based marketing leader
Be an early applicant
Outcome-based marketing leader
1001+ employees
Be an early applicant
$176.3-293.8k
More information about location
2+ days a week in office (El Segundo, CA)
1001+ employees
Company mission
To enable marketing that’s built on proof, not promises. We connect advertisers with consumers to drive performance while respecting and protecting consumer privacy and client data.
Role
Who you are
- Educational Background: A bachelor’s degree in marketing, business, or a related field is required. An advanced degree (MBA or equivalent) is preferred
- Professional Experience: Minimum of 20+ years of experience in sales roles, with substantial exposure to new business development/new logo sales, including experience as a sales leader
- Seasoned Sales Professional: Proven track record of driving revenue growth and establishing yourself as a leader in MarTech and AdTech, specifically as a hunter (not a farmer)
- Deep network and expertise withing specific vertical (i.e., tech, media, telco or travel) that you can call upon from day one
- Thought Leader and Trusted Consultant: Expertise in MarTech/AdTech has allowed you to build strong, lasting relationships with key decision-makers to position Epsilon as a strategic partner
- Skilled in Tailored Sales Presentations: Ability to create and deliver presentations that address the unique challenges and needs of perspective clients, effectively showcasing the benefits of Epsilon’s solutions
- Strategic Negotiator: Proficient in negotiation and contract closure, ensuring outcomes that are advantageous for both Epsilon and its clients
- Adaptable and Forward-Thinking: Keeps ahead of industry trends and adapts strategies to maintain Epsilon’s leadership position
- Dynamic and Committed: Driven to achieve immediate sales success while contributing to Epsilon’s long-term growth and partnership goals
Desirable
- Proven Revenue Growth and Commitment to Excellence: Demonstrated success in driving substantial revenue growth specifically for net new logo sales, results oriented and driven mentality
- Thought Leadership: Recognized as a thought leader and trusted consultant in MarTech or AdTech, with strong relationships, deep industry network and influence among tech, media, telco or travel decision-makers
- Customized Sales Approach: Expertise in crafting and delivering tailored sales presentations that address the specific needs of perspective clients, highlighting the value of Epsilon’s solutions
- Industry Insight and Adaptability: Keeps pace with industry trends and adapts to changes, ensuring Epsilon’s competitive edge in the marketplace
What the job involves
- As a seasoned sales and business development professional, you will leverage your industry expertise and deep industry network to drive transformative growth for Epsilon within the Technology, Media/Entertainment, Telecommunications and/or Travel verticals
- In this role, you will lead sales initiatives for a given target list of new logos within your specific vertical(s) to generate new business and close multiple high value deals annually
- As a thought leader and trusted advisor, you will cultivate enduring relationships with C-level key decision-makers within your specific vertical(s), positioning Epsilon as a strategic partner that offers innovative solutions
- You will drive efforts to achieve and exceed sales targets and quotas through proactive outreach leveraging your extensive network, expert prospecting skills, superior relationship building and strategic selling
- Your role will involve researching, crafting and delivering customized ad tech and mar tech strategies and solutions for your perspective clients that highlight how Epsilon’s solutions can drive their business objectives and solve their unique problems
- By applying strategic negotiation skills and securing favorable contract terms, you will ensure mutually beneficial outcomes for both Epsilon and its clients
- Staying ahead of industry trends and adapting to evolving market demands will be crucial in maintaining Epsilon’s competitive edge and leadership in the marketplace
- Your efforts will not only drive immediate sales success but also contribute to long-term growth and valuable partnerships for Epsilon
- Achievement of Revenue Goals: Successfully secure new business by targeting and closing new logos from your designated list of accounts, consistently surpassing ambitious revenue objectives to drive substantial growth for Epsilon
- Executive Network Development: Strategically unlock and engage C-level and executive contacts within a designated list of target accounts, cultivating high-value relationships with decision-makers
- Lead Generation & Prospect Identification: Innovatively discover and evaluate new sales opportunities by utilizing research, networking, and both creative and conventional outreach strategies, ensuring a proactive approach in expanding your potential client base
- Client Engagement & Relationship Building: Develop and maintain strong, consultative relationships with potential clients, acting as a trusted advisor to understand their needs and deliver tailored, impactful solutions
- Consultative Solution Selling: As a seasoned sales executive, you will deliver persuasive presentations and insightful product demonstrations, expertly aligning with client needs and fostering strategic deals through a consultative approach
- Cross-Functional Collaboration: Work closely with internal teams and collaborate with prospective clients to align efforts and ensure seamless communication throughout the sales cycle
- You must be a thought partner, continually driving creativity around Epsilon’s solutions to solve for client needs, including opening up new revenue channels for both Epsilon and their customers
- Strategic Market Insights & Executive Client Engagement: Leverage extensive industry expertise to perform comprehensive research and prepare meticulously for executive-level client interactions, ensuring a profound understanding of client needs and prevailing market dynamics
- Product Expertise (Ad Tech/MarTech): Maintain expert knowledge in ad tech and mar tech solutions, particularly across paid and owned channels, to effectively support client discussions and decisions
- Expert Negotiation: Lead negotiations with clients to close deals that meet both client needs and business objectives, ensuring mutually beneficial agreements
Our take
The last decade has seen huge growth in digital advertising revenues. For the first time in 2019, digital ad spending surpassed traditional ad spending in the U.S.
To market effectively, brands need a clear understanding of their customers. Epsilion provides connections between people and brands for marketers through its PeopleCloud platform, unifying otherwise disconnected marketing data into profiles of 250 million unique consumers. Once this data is assembled and anonymized, each profile is assigned a "COREID", a secure and verified profile that stays with the consumer. This allows Epsilon's customers to ensure that they are always reaching the right people with their marketing efforts, and that they are complying with increasingly strict privacy and data protection regulations.
Epsilon counts many well-known brands among its clients, including L'Oréal, Marriott, John Lewis & Curry's. In 2019, Epsilon was acquired by Publicis Groupe for $4.4 billion, one of the largest acquisitions in marketing history. The recent acquisition of Yieldify by Publicis and its future integration with Epsilon will greatly improve Epsilon's personalization capabilities and strengthen the company's offering to mid-market clients.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Company benefits
- Flexible hybrid working environment - our office is based in the iconic Television Centre in White City
- 25 days holiday per year + your birthday off + additional Epsilon Global Rest Days. Plus a day off each year for volunteer/charity work
- Pension Contributions
- Private Medical Insurance
- Life assurance
- Income protection insurance
- Mental Health & Wellbeing support: 24-hour online GP service and access to therapists, coaches and financial and legal specialists
- Enhanced family friendly policies including maternity, paternity, adoption, shared parental, fertility treatment, pregnancy loss, neo-natal and carers
- Work Your World: request to work anywhere in the world where we have an office for up to 6 weeks per year
- Cycle to Work scheme and on-site bike racks and shower facilities
- Free breakfast and fresh fruit, subsidised canteen and coffee bar, discounts in local shops, restaurants and gyms, plus a number of team social, sport and charity events throughout the year!
Company values
- Act with integrity - We are transparent and have the courage to do the right thing.
- Respect all voices - We embrace differences and foster a culture of inclusion and belonging.
- Empower with accountability - We trust each other to own and deliver on common goals.
- Work together to win together - We believe collaboration is the catalyst that unlocks our full potential.
- Innovate with purpose - We shape the market with big ideas that drive big outcomes.
Company HQ
Shepherd's Bush, London, UK
Articles
Leadership
John Giuliani
(Executive Chairman, not founder)Formerly the President and CEO of Coversant Inc. They're currently the Executive Chairman of Yieldify and is on Member Board of Directors panel for Opendorse.
Salary benchmarks
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Diversity, Equity & Inclusion at Epsilon
- At Epsilon, we celebrate the differences that make us unique and embrace the similarities that unite us. It’s our mission to create an environment of empathy, belonging and collaboration. We harness this commitment to diversity, equity and inclusion and strive to pass it along to the clients and communities we serve. Find out more here: https://www.epsilon.com/us/about-us/diversity-equity-inclusion
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