Associate Director of Affiliate & Influencer Marketing, ButcherBox
$135-165k
+ Annual bonus based on company performance
Meat delivery subscription
Job no longer available
Meat delivery subscription
201-500 employees
Job no longer available
$135-165k
+ Annual bonus based on company performance
201-500 employees
Company mission
To make high-quality meat more accessible to all.
Role
Who you are
- 7+ years of experience in B2C marketing for ecommerce
- 3+ years of experience in a people management role
- Experience with subscription services or an organization with high repurchase rates strongly preferred
- Deep understanding of the affiliate marketing space and the ability to stay current on rapidly changing trends therein
- Experience establishing and effectively measuring KPIs to directly drive revenue
- Curious and improvement focused approach to looking at data
- Proven track record of scaling an affiliate program
- Proactive, get-it-done attitude that inspires others
What the job involves
- As the Team Lead of Affiliate, Influencer & Podcast team, you will be responsible for developing and executing a cohesive global strategy that drives growth, increases brand visibility, and maximizes ROI across our affiliate and influencer programs. You will lead a team, ensuring alignment with company objectives and optimizing operational processes to support expansion and scalability
- Develop, implement, and iterate on a comprehensive strategy for affiliate marketing and influencer partnerships
- Leverage data and market insights to identify high-opportunity segments and craft strategies that resonate with diverse customer profiles. Continuously refine tactics to drive customer acquisition and optimize the ROI of affiliate and influencer campaigns
- Collaborate with cross-functional teams (e.g., Product, Legal, Finance) to ensure the strategy is feasible, scalable, and aligned with broader business objectives
- Lead, mentor, and develop a high-performing team of affiliate and influencer marketing professionals, fostering a culture of collaboration, innovation, and continuous improvement
- Oversee the day-to-day operations of the affiliate and influencer marketing programs, ensuring that processes are efficient, scalable, and compliant with legal standards
- Monitor and analyze the performance of affiliate and influencer campaigns, using data-driven insights to optimize strategies, scale program, and improve ROI
- Manage and seek measurement mechanisms to continuously better our understanding of affiliate efforts on both short- and long-term impact on the greater growth team channel mix, to support overall team growth goals
- Prepare and present regular performance reports to senior leadership, highlighting key metrics, trends, and areas for improvement
- Identify and mitigate risks associated with global operations, ensuring that all activities comply with legal, ethical, and brand standards
- Establish and nurture strategic relationships with key affiliate partners and influencers
- Oversee negotiation and contract management, ensuring favorable terms that align with company objectives and deliver value to both parties
Our take
Dollar sales of meat are on the rise, with a growing consumer preference in the US for sustainably sourced, fairly bought meat. Subscription box purchases across DTC businesses are proving a runaway success, too. So it’s perhaps unsurprising that ButcherBox, a subscription meat company combining all these upwards trends, has been having a strong few years.
Given that ButcherBox hit upon a smart market niche, it is no surprise that competing startups are entering the space - and existing butchers are expanding to take a piece too. FarmFoods, for example, is a highly recommended rival, and Omaha Steaks saw substantial spikes in interest recently. That said, ButcherBox has continued to conduct a savvy marketing campaign that sees it win out on name recognition, and has allowed the company to bootstrap itself to $600M in revenue.
Recently, the company expanded into the pet food market, capitalizing on its large base of pet-owning customers, a move that holds significant potential as a promising new venture. Additionally, the company made its first acquisition in Truffle Shuffle, a vitual cook-along platform. This acqusition is aimed at boosting cosnumer confidence across the US, particularly within the ButcherBox community. The company is going from success to success and it will be an exciting one to watch in the coming years.
Freddie
Company Specialist at Welcome to the Jungle
Insights
24% employee growth in 12 months
Company
Company benefits
- Health: Our health benefits include medical, dental, vision, and life insurance, an employer-funded HSA, and short & long-term disability benefits
- Financial: We offer an annual bonus based on company performance, as well as a generous 401(k) match
- Paid Time Off: Our unlimited PTO encourages you to take the time you need for the work-life balance that is right for you. We also offer 100% paid parental leave. We believe our best work is done when we have time to recharge
- Wellness: We offer wellness benefits to both encourage and empower each employee to take the necessary time and action to care for themselves first. This includes fitness reimbursement, mental health counseling sessions, and a variety of other avenues of support for an employee’s whole self
- Free Meat: When you join ButcherBox you become a member in more ways than one. Each employee gets a free monthly shipment of our custom box. That means you pick the cuts you want, the type of meat you want, and it’s 100% on us. And if you’re not a meat eater, you can ship your box to friends or family, and switch it up as often as you wish
- Remote-Friendly, Flexible Working: ButcherBox is a flexible workplace. We we have a headquarters in Watertown, Massachusetts, and we have some fully-remote team-members working from home all across the country. We ask that team-members local to the Boston area to come in at least once a week in an effort to build community and collaboration
Company HQ
Watertown, MA
Leadership
Mike Salguero
(Founder & CEO)Previously co-founded CustomMade.com, and alongside working at ButcherBox, they are also a Director for the President's Council at Massachusetts General Hospital.
Salary benchmarks
We don't have enough data yet to provide salary benchmarks for this role.
Submit your salary to help other candidates with crowdsourced salary estimates.
Share this job
View 1 more job at ButcherBox