Senior Data Scientist, Zocdoc
Marketing
$160-220k
API connecting patients to doctors
Open for applications
API connecting patients to doctors
1001+ employees
Open for applications
$160-220k
1001+ employees
Company mission
To give power to the patient by delivering the accessible, seamless, and simple experience patients expect and deserve.
Role
Who you are
- Have 5+ years of experience in data science, analytics, marketing science, marketing analytics, growth analytics, product analytics, business analytics, or a similar quantitative role
- Have deep expertise in SQL and strong proficiency in Python or R
- Have strong experience with experimentation design, causal inference, incrementality testing, attribution, or other rigorous approaches to measuring impact — and a track record of owning analytical workstreams end-to-end
- Have familiarity with marketing measurement approaches, such as media mix modeling, brand lift studies, or awareness and perception tracking, or a strong interest in developing this expertise
- Can independently frame complex, ambiguous analytical problems and drive them from question through to recommendation
- Are fluent in translating complex quantitative findings into business-relevant insights for both technical and non-technical audiences
- Have a strong foundation in statistical concepts, including causal inference, experimentation, and predictive modeling
- Are detail-oriented, proactive, and thrive in a fast-paced, data-driven environment
- You don't need prior marketing experience to be successful in this role. We're looking for a strong analytical thinker who is excited to apply rigorous quantitative methods to questions about growth, engagement, effectiveness, and customer behavior — and interested in developing deeper expertise in marketing science
What the job involves
- We are seeking a Senior Data Scientist to join Zocdoc's Marketing Science team. The team partners across our Marketing organization, including Patient, Provider, and Brand Marketing, to measure, optimize, and scale marketing efforts
- In this role, you'll independently own complex analytical workstreams, develop data-driven insights that inform channel strategy, campaign optimization, lifecycle engagement, and brand effectiveness, and work closely with Marketing, Product, Finance, and Engineering partners to ensure measurement rigor and actionable outcomes
- This is a senior individual contributor role with significant influence and deep partnership with Marketing and Product leadership
- Attribution, Incrementality & Experimentation:Design and analyze marketing attribution studies, incrementality tests, and rigorous experiments — including geo tests, lift studies, and A/B tests — to quantify the true impact of Zocdoc's marketing investments and translate results into clear business recommendations
- Brand & Marketing Performance: Analyze and synthesize performance across paid, owned, and brand channels and across patient and provider audiences. Identify trends, quantify impact, and recommend optimizations. Build and evolve brand measurement frameworks, such as brand lift studies, media mix modeling, and awareness tracking, to connect marketing investments to downstream business outcomes
- Lifecycle & Engagement Analytics: Evaluate engagement, activation, rebooking, and long-term retention across customer and provider audiences and CRM touchpoints, including email, push, and SMS. Identify opportunities to improve the overall marketplace experience and business outcomes
- Performance Data Assets:Collaborate with Analytics Engineering and Data Engineering to build and operationalize core marketing performance data assets and dashboards, enabling reliable self-serve reporting and consistent performance monitoring across channels and audiences
- Executive Storytelling: Create clear, compelling presentations, dashboards, and recommendations that influence strategic decisions at the leadership level
Our take
The healthcare system often runs on inefficiencies; patients call outdated directories, wait weeks for a visit to a professional and are often hit with surprise bills. Zocdoc was founded to streamline the fragmented healthcare experience by putting the patient first.
The platform allows millions of users each month to view open appointment times with doctors, book instantly online, read verified reviews, and keep up-to-date with checkups. The platform works for both in-person and virtual care – the latter of which has seen a substantial increase in demand. Zocdoc is one of the few companies tackling these problems in healthcare.
The company has solidified its position in the SaaS space, in part by forming partnerships with companies such as WellHive, a leader in digital care, to drive healthcare support for veterans. Moving forward, Zocdoc will continue to invest in its platform to optimise its services for its users.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
7% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Feb 2021
$150m
GROWTH EQUITY VC
Aug 2015
$130m
SERIES D
Total funding: $452m
Company benefits
- 100% paid employee health benefit options
- Vacation and parental leave packages
- Lunch and snacks on us (in-office)
- Cell phone reimbursement
- Corporate wellness programs with Headspace and Peloton
- Employer funded 401(k) match
Company HQ
SoHo, New York, NY
Leadership
Oliver Kharra
(Co-Founder & CEO)Oliver trained as a doctor in Germany before moving into consulting where he worked for McKinsey. During his seven-year tenure at McKinsey & Co., Oliver developed and implemented new patient utilization models for the national health services of a number of governments and major hospital chains
Nick (Nikhil) Ganju
(Co-Founder & Chief AI Officer)Nick has extensive experience in product development, database management and site architecture. He was responsible for building the earliest iterations of ZocDoc and directly overseeing its development for many of its first years
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