Content Marketing Intern, Byway
6-Month Contract
£27k
More information about location
1+ day a week in office
Flight free travel company
Posted today
Flight free travel company
21-100 employees
Posted today
£27k
More information about location
1+ day a week in office
21-100 employees
Company mission
Byway's mission is to make slow travel holidays mainstream.
Role
Who you are
- Video production creativity and presence on camera
- A portfolio of engaging social content production examples
- Superb copywriting capabilities
- Knowledge/experience of design and video software, including Adobe Photoshop, Premier Pro, Capcut, Figma
- Enjoy researching relevant cultural trends and pitching creative ideas
- Comfort helping and encouraging customers, partners and the team to make content
- Great research and image sourcing skills with the ability to stick to a brief and style guide, as well as proactively pitch new ideas
- Excellent timekeeping, project management and organisational skills
Desirable
- Experience creating social activism and/or travel content
- Experience working with influencers or partnering with other content creators
What the job involves
- We're looking for a Content Marketing Intern to produce creative content across social media and advertising and support the marketing team with ideas and content production
- This person will report into Lucy Murmann, Marketing Manager, working closely with the wider marketing and content team
- This internship would suit someone who has been creating social content for a while and looking to hone this skill at a mission-led brand
- The day-to-day would be predominantly content creation, video production and social media management, with around 20% of the time working on ad-hoc marketing projects, from blog copywriting, sourcing story content and answering reviews
- It would suit a highly creative and proactive person who can turn their ideas into reality through video and still formats by DIYing and leveraging relationships across the team and with partners
- Work with our Marketing Manager to develop organic and paid social content and own the channel management of Instagram, Facebook, Linkedin and other social platforms
- Produce creatives that fit with our editorial content strategy and grow our passionate flight-free community, including writing superb captions, sourcing engaging photos and editing inspiring videos
- Manage community engagement on social channels, including answering messages/replying to comments, recording weekly metrics/bringing insights and learnings to the marketing meetings to help grow our social channels
- Outreach to content creators and partners to expand our creative and promotional network
- Support the marketing team with content production for channels such as email, press, blog
- Contract dates: 5th May - 5th November (negotiable)
Application process
- Please apply with a cover letter and creative portfolio. In your portfolio you should demonstrate your video production and on-camera experience
- If we like your application, we’ll invite you to an initial 20 minute call with Lucy the hiring manager. After that, we have a take-home task for you to complete and send back, and if that goes well we’ll have an interview with Hatty (Product Content Manager) and Sonya (Communications Lead)
- The final stage is a longer interview designed to help us get to know you as a person, with Holly, CMO, and Lucy
- We offer flexible scheduling for our multi-stage interview process and are open to adjustments based on candidate needs
- Applications close: 3rd March
Salary benchmarks
Our take
Byway arrange no-fly holidays for eco-conscious travellers, where participants voyage by way of trains, boats, and buses only, spending time at local accommodation and hidden stop-off points along the way. It’s a neat idea, and the relatively young company has been getting some high-profile attention for it.
This is in part because Byway’s timing has been astute. Firstly, their model chimes neatly with the growing interest in low-carbon, low-impact activities that have been a major part of public conversation over recent years. Secondly, it dovetails with the renewed interest in ‘staycations’ following the period of restricted international travel. And finally, it pitches itself at that evergreen category of traveller keen to experience something a little more local and authentic on their travels - see, for example, the success of platforms like Atlas Obscura, or (arguably) Airbnb.
Byway are enjoying resounding approval from customers, which is remarkable given the operational complexity of timetabling these kinds of journey. With eco-focused trends expected to continue going forwards, and the firm foundation that Byway have laid for themselves in these first few years, the innovative company could go on to have real industry impact.
Freddie
Company Specialist at Welcome to the Jungle
Insights
64% female employees
Company
Employee endorsements
Meaningful work
"At Byway we are working on greenfield projects with the potential to make a high, positive social impact. Not only to address climate change but to..."
Funding (2 rounds)
Jul 2024
$6.4m
SERIES A
Jul 2021
$1.4m
GRANT
Total funding: $7.8m
Company benefits
- ⏰ Flexible hours - 80 hours over two weeks whenever you want, with 4 hour meeting free blocks between 9-5 and meeting free Thursdays
- 👋 Co-working office credits - optional team work time or get out of the house
- 🚂 Annual ‘Byway Away’ days - a whole weekday to spend with the team, not working, in the fresh air, bonding with one another
- 🏖️ Byway Holiday - a budget-friendly Byway holiday per year at a cost price for you and your immediate family. A great way to explore amazing destinations by benefitting from our trade discounts and interrail pricing!
- 👫 Be part of our founding team - an opportunity to have shares in Byway for permanent team members
- 🏡 Remote-first - whether you prefer working from home or while travelling, we trust you to do your best work and commit to your working goals.
- 📆 Hybrid remote with 2 days/month in London - come together each month for focused team and strategy time.
Company values
- Love the journey 🚂 - making slow travel mainstream is a journey we approach with the optimism and openness needed to learn and grow. We look after each other, celebrate wins and strive do better.
- Trust and be trusted 🤝 - trust in each other is the foundation of our team. We collaborate and support one another in line with our mission. We share insights widely, are grounded in openness, and welcome peer reviews.
- Mainstream means everyone 🌎 - we're ensuring we're for everyone by seeking out diverse perspectives and listening, respecting, amplifying and supporting all the people our product affects, especially our team.
Company HQ
Spitalfields, London, UK
Articles
Leadership
Cat Jones
(CEO)Spent ten years at Unruly, ultimately serving as the Global SVP of Data, before moving on to work as Managing Director of Travel and Media at Founders Factory.
Diversity, Equity & Inclusion at Byway
- We are aware of, celebrate and learn from our differences including ethnicity, gender, age, ability, sexual orientation, religion, background and experience.
- We do not accept discrimination, hate or harassment (including slurs, hate speech, coded language, micro-aggressions, stereotypes, deadnaming, misgendering, hate symbols).
- One of our three company values is "mainstream means everyone". By this we mean that we're making slow travel mainstream so our product should be for everyone.
- We're ensuring we are for everyone by seeking out diverse perspectives and listening, respecting, amplifying and supporting all the people our product affects, especially our team.
- We value and actively hire for diversity and empathy. We make space for the many ways people prefer to contribute, as we encourage and appreciate everyone's ideas.
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